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Championing & improving the practice and practitioners of marketing effectiveness.
Mspark is the nation`s dominant provider of direct marketing services to rural consumers. We combine analytics with data-driven direct mail and digital solutions to target the consumers most likely to buy your products and services. Mspark has partnered with clients to deliver reliable advertising solutions since 1988. Our portfolio of more than 3,000 clients includes consumer packaged goods manufacturers, retailers, restaurants and service providers across the United States.
TUNE delivers the most complete set of products for marketers to drive superior results in mobile and beyond. Manage marketing campaigns, engage the right audiences, optimize app store performance, and grow your business with the partners and channels that make it possible. The TUNE Marketing Console empowers marketers to measure their mobile marketing campaigns, gather insight, and engage their users through one, integrated solution. Accuracy, transparency, and efficiency are critical in marketing which is why the TUNE also integrates with and builds technologies (like HasOffers) that power marketers` agencies, ad networks, and other partners. As the most adopted measurement and attribution platform for the top 100 grossing apps across iOS and Android, TUNE is trusted by brands like Expedia, Sephora, Starbucks, and Amazon, ad platforms like Doubleclick, AOL, and Fiksu, and martech like Google Analytics, Adobe Marketing Cloud, BlueKai and many more. Headquartered in Seattle, Washington, with over 350 employees in nine offices worldwide, TUNE`s solutions are globally recognized as the most innovative, reliable, and best supported in mobile marketing.
Interpublic is one of the world`s premier advertising and marketing services companies. Our agency brands deliver custom marketing solutions to many of the world`s largest advertisers. We cover the spectrum of marketing disciplines and specialties, from public relations and consumer advertising, to mobile and search engine marketing. Our client solutions vary from project-based activity involving one agency and its client to long-term, fully-integrated campaigns created by a group of our companies working together on behalf of a client. With offices in over 100 countries, we can operate in a single region or align work globally across all major world markets. Interpublic employs approximately 50,200 marketing professionals. Based in New York City, Interpublic sets company-wide financial objectives and corporate strategy, directs collaborative inter-agency programs, establishes financial management and operational controls, guides personnel policy, conducts investor relations and initiates, manages and approves mergers and acquisitions. In addition, we provide limited centralized functional services that offer our companies operational efficiencies, including accounting and finance, marketing information retrieval and analysis, legal services, real estate expertise, travel services, recruitment aid, employee benefits and executive compensation management.
Playwire Media is a full-service digital innovation partner that leverages online advertising and proprietary technologies to build publishing brands in the gaming and entertainment verticals. Ranked by comScore as the largest rep firm for reaching gaming and entertainment enthusiasts online, their three publishing brands (GameZone Group, NowPlaying Entertainment, and Kids Club) provide a well-rounded digital entertainment offering for advertisers looking to target their audiences during their online leisure activities. Playwire Media`s family of digital entertainment websites is one of the largest in the world, comprised of more than 70 industry-leading brands. The exclusive nature of the company`s relationship with their partners allows them to provide highly customized, site-specific, and channel-wide advertising solutions for publishers and marketers alike. The company`s community has over 250 million unique visitors monthly in over 200 countries. Playwire Media is headquartered in Deerfield Beach, Florida and has business operations and satellite offices around the globe.