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AdColony is one of the largest mobile advertising platforms in the world with a reach of more than 1.5 billion users globally. Known for its unparalleled 3rd party verified viewability rates, exclusive Instant-Play™ and Aurora™ HD video technologies, rich media formats, global performance advertising business and programmatic marketplace, and extensive SDK footprint in the Top 1000 apps worldwide, they are passionate about helping brands connect with consumers at scale on the most important screen in their lives. A fully-owned subsidiary of Otello Corporation ASA, AdColony is a global organization with 19 offices worldwide.
On June 15, 2017, xAd rebranded to GroundTruth. The rebrand reflects the company`s growing vision for what location can truly accomplish and the scale at which it can be accomplished. GroundTruth was founded on the notion that the status quo isn`t good enough. We want to challenge it every day by empowering our employees to see problems, own them and solve them. The result: a vibrant culture rooted in courage and optimism, and fueled by an ambitious resolve to be an innovator in our industry and a change-maker in our world. Since 2009, our company has grown to hundreds of employees across three continents that serve millions of consumers and marketers.
VSA`s purpose is to design for a better human experience. As a strategy and design agency, we blend consumer insights and data with human-centered design to activate meaningful, motivating and measurable experiences in an increasingly noisy world. With offices in Chicago, New York and San Francisco, VSA offers a full range of fully integrated capabilities—branding, advertising, data science and technology—all under one roof. VSA is also a proud member of Meet The People, an international family of unified but independent agencies. For more than 40 years, we have delivered solutions for business and creative leaders at some of the world`s most respected brands and forward-thinking organizations, including Google, Nike and IBM. For VSA employees as well as those we recruit, we`ve adopted a long-term hybrid model that allows people to define their way of working in the way they want. This means that VSAers can work from anywhere in the United States—home, office or any place in between. Working from anywhere gives VSAers the option to find time to work alone, join others for office-based collaboration, or meet up as needed for small-group moments and client meetings. We`re also hiring with geographic “neutrality”—pursuing the best talent wherever it may live. We think having a workplace option matters most these days: Employees benefit from human interaction and the need for a change in scenery from time to time. And also, VSA benefits from a diversity of experiences and perspectives that come from seeing and participating in the larger world. All of which is why we see our offices in Chicago, New York and San Francisco as a flexible, accessible network of workspace hubs for employees to use as needed for work and interaction with colleagues.
Historically, TV measurement has been limited to paid advertising, overlooking the impact and return on brand exposure within the content — where audiences are most engaged. As advertisers and agencies evolve their paid TV strategies to include earned media and brand sponsorship, they need TV monitoring, measurement and signaling solutions that reach across local, national and even global markets. Kinetiq`s global TV intelligence network identifies brand mentions, second by second across thousands of TV Stations, enabling brands to evaluate TV and video with the same speed, accuracy and agility as digital.