| Name | Title | Contact Details |
|---|---|---|
Preeti Patel |
Vice President of Technology | Profile |
Arthur Fullerton |
Chief Technology Officer | Profile |
Linqia is the calm in the chaotic sea of influencer marketing. We are a full-service, tech-enabled platform that handles campaigns for the world`s leading brands from influencer selection to creative strategy to scale. While some influencer companies offer only technology and others operate as creative agencies, Linqia leverages both science and storytelling to help brands create emotive, human-first campaigns with inspiring content optimized by metrics-driven confidence. We distill 1.5 billion data points down to answer who are the right influencers, what are the right social platforms, and what is the best combination of content to deliver the optimal business results. Combining proprietary technology with a data-driven methodology, our refined and tested process scales influencer marketing investments. A pioneer in the industry with over a decade of experience and backed by the industry`s largest measurement suit, Linqia is trusted by more fortune 500 brands than any other influencer marketing company. We`ve partnered with over 650 brands — including McDonald`s, Clorox, Anheuser-Busch, GM, and Bayer — and run thousands of successful campaigns. We create long-lasting relationships with our clients and apply learnings from previous campaigns to drive ongoing success, regularly out-performing established benchmarks. Enterprise brands know that influencer activation is no longer a nice-to-have, but rather an essential piece of their marketing strategy. However, it`s a complex world to navigate. We take the guesswork out of the equation, ensuring the greatest experience for both our clients and their customers.
As the leading provider of call analytics solutions, Marchex knows that your best customers are calling. From simple call tracking to omnichannel call attribution across search, social, and display, Marchex lets marketing teams stop the guess work, connecting online-to-offline data to better understand what drives a customer to convert. With keyword-level call tracking, marketers can improve the ROI from click-to-call advertising, and Marchex integrates with leading analytics and advertising platforms. Marchex is also the provider of award-winning speech analytics technology, using conversational A.I. to understand the nuances of customer calls and create the most outstanding customer experience possible.
Founded in 2012 by Shaul Olmert and Tom Pachys, Playbuzz is the leading storytelling platform used by the world`s premium publishers and brands to author, distribute and monetize interactive stories that drive audience engagement. The company has over 150 employees across its offices in New York, London, Tel Aviv, Hamburg, São Paulo, Moscow and Los Angeles. Playbuzz`s rapid growth is fueled by the adoption of its platform by premium publishers and brands who use the company`s interactive storytelling and real-time analytics tools to engage users, boost their reach, raise brand awareness, improve monetization capabilities, and optimize content for maximum social interaction.
As a leading provider of data-driven direct marketing solutions, IWCO Direct`s powerful combination of Strategy, Creative, and Execution services is driving response across all marketing channels to create new and more loyal customers. As part of our Power your Marketing™ approach, IWCO Direct develops strategy that targets your audience with sophisticated data modeling. Our creative team uses that information to craft pitch-perfect messaging and creative design that is sure to drive response. Then we manage and produce your campaign with our industry-leading direct mail and digital platforms. Finally, we measure performance with comprehensive analytics to improve future campaigns. In addition, we offer one of the direct marketing industry`s most sophisticated postal logistics strategies for direct mail. We work closely with industry partners like the U.S. Postal Service and our Congressional representatives to give a voice to the mailing industry and highlight its importance to the national economy. Through Mail-Gard®, we offer business continuity and disaster recovery services to protect against business interruptions, as well as print and mail outsourcing and overflow services. Looking to join our team? Our culture is innovative, our people are involved, our industry is fast-paced, and our work is rewarding. Safety, quality, sustainability, and creating an enriching work environment are our top priorities. We offer a competitive compensation and benefits package and on-site wellness programs—not to mention the opportunity to work with some of the most talented people around. Stay current on all aspects of data-driven marketing by visiting our blog at www.iwco.com/blog. IWCO Direct is a wholly owned subsidiary of Steel Connect, Inc., a publicly traded diversified holding company (Nasdaq Global Select Market symbol “STCN”); Steel Connect, Inc. has two wholly owned subsidiaries, IWCO Direct and ModusLink Corporation.
What is OTT? Premion provides advertisers the opportunity to place ads alongside long-form & live streaming content across highest rated branded networks!