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tvScientific is the most sophisticated performance advertising platform built for connected TV. The tvScientific platform makes TV advertising accessible and measurable for brands and apps of all sizes. tvScientific offers a self-managed solution custom built for performance marketers, that simplifies and automates TV buying and optimization, leveraging massive data to prove the actual value of TV advertising. The platform reaches 95% of AVOD inventory using proprietary, deterministic ID technology to measure ad exposure to outcome in an approachable, radically transparent and scalable way. An Idealab company, tvScientific was co-founded by senior executives with deep roots in programmatic advertising, digital media, and ad verification. The company is headquartered in Pasadena, California.
Dunnhumby is the world`s leading customer science company. We analyse data and apply insights from nearly one billion shoppers across the globe to create personalised customer experiences in digital, mobile, and retail environments. Our strategic process, proprietary insights, and multichannel media capabilities build loyalty with customers to drive competitive advantage and sustained growth for clients. dunnhumby employs over 2,000 experts in offices throughout Europe, Asia, Africa, and the Americas and works with a prestigious group of companies including Tesco, Monoprix, Raley`s, Coca-Cola, Macy`s, Procter and Gamble, and PepsiCo.
Synthio is a new kind of customer data platform that helps B2B sales and marketing teams get to the right people faster. Too many businesses lose millions of dollars in wasted efforts and missed opportunities just because of all the outdated data, whitespace, misinformation, and technical hurdles around customer data. Synthio closes this gap with the accuracy of a people-first approach (that follows the person, not the company), the ease of a selfservice platform, and the promise of white-glove support. Since 2011, we`ve served over 1,500 customers, including global companies such as Oracle, Microsoft, and Gartner. Additionally, we`ve been listed in the Inc. 5000, ranked among Georgia Technology`s Top 40, and named one of Atlanta`s Best and Brightest Companies to Work For. Synthio | Meet people where they are™
We are a Digital Advertising, Marketing, and Customer Relations company fused together making us one of the most unique and forward thinking marketing companies in the world.
Mapp is a leading provider of insight-led customer experiences. Thanks to customer intelligence and marketing analytics, companies can easily and effectively gain data-driven customer insights across all channels in order to trigger highly personalized marketing activities. Customers benefit from AI-supported forecasting models that enable targeted and self-optimizing cross-channel campaigns. Automated messages are sent via the most suitable marketing channel, at the right time, with the optimal contact frequency. Thanks to advanced one-to-one personalization, the highest levels of engagement and long-term customer loyalty are achieved. Mapp has global offices in six countries. More than 700 companies rely on Mapp, including Ella`s Kitchen, Expert, Freesat, Lloyds Banking Group, MyToys, Pepsico, Quint, The Entertainer and Qantas.