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Run with Scissors. Lead with Strategy. Taking risk is part of business – but nobody wants to poke an eye out. We help clients take calculated risk with thoughtful strategies that cut through the clutter and deliver results.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
Empower delivers the first AI-Based Digital Marketing Assistant for marketing to become: Simple, Efficient and Affordable.
Stratacomm is an independent, full-service communications agency that helps clients enhance their reputation, change behavior, build market share and shape policy through high-caliber counsel and high-impact solutions.
adMarketplace is the leader in people-first search advertising. We improve the search experience by connecting people with relevant brands at the moment they express intent, while protecting their privacy.We are building a global marketplace for the Moment of Intent by improving the search experience for people, while respecting privacy - and delivering media as a service to advertisers and distribution partners. With over two decades of crafting innovative search media solutions, our mission is to create ideal search experiences that let people lead the way.