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We believe in People First, Better Results. We unlock growth through media. We are a team of 8,000 people in 125 offices in 100 markets. Our success is underpinned by our belief “People First, Better Results” that if we invest in our people, we`ll deliver better results not only for our teams but for our clients. Our global client roster includes adidas, Coca-Cola (TCCC), Dell, Mars, NBC Universal, P&G, PSA, Richemont, Shell and Sony. In 2018, we became the first network to hold all six major Media Network of the Year titles concurrently: Adweek, Campaign, Cannes Lions, Festival of Media Global, M&M Global and WARC Media 100.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
NewCo produces city-specific festivals hosted throughout North America, Europe, and Latin America. At NewCo`s unique festivals, participants choose which organizations they want to explore and then gather inside the company`s home office, experiencing firsthand how these inspiring organizations drive purposeful transformation in their industries through authentic, experiential offerings led by founders and executive leadership.
AnswerLab delivers the insights and advice that shape exceptional digital experiences. From our initial discussions to the final presentation, we are your strategic partner every step of the way. We have expertise and experience in methodologies that support every stage of the product development life-cycle – from qualitative to quantitative, from in-home visits to remote usability studies. We use this toolkit to custom design a solution for you. Our recommendations are clear, actionable and generate results.
Huge is a global collective of designers, technologists and strategists. We help companies become trusted parts of people`s lives by creating products, services, and brands that people love. We were the first agency to be founded on the idea that the principles of user experience should drive not just design, but business and marketing as well. We`re known for finding new ways to harmonize the things clients need with what users really want in order to create experiences that change industries. We work with companies who are as committed to shaping culture and defining the future as we are. We specialize in helping clients overcome barriers to innovation and get to market quickly with the right product, campaign or initiative for their business. Headquartered in Brooklyn, we currently have more than 1,200 employees working across 12 offices in North America, Latin America, Europe, and Asia Pacific.