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Crowdtap, the People-Powered Marketing Platform, is a new operating system for brands powered by the people who love them. Our platform makes it easy for brands to put consumers at the heart of their marketing to drive product ideation, inform marketing strategy and create authentic content that fuels earned media. In 2014, Crowdtap was named one of the 100 Most Promising Companies in America by Forbes and the No. 54 fastest-growing private company in the Inc. 500 List. The company has been ranked as the No. 3 Best Place to Work in New York by Crain’s, and the No. 6 Best Tech Company to Work For by Mashable. With a growing community of passionate members, Crowdtap works with leading brands including General Mills, Heineken, Kraft Foods, P&G, Verizon, Walmart and Yum Brands. Headquartered in New York, Crowdtap has raised $15 million through the Foundry Group, Tribeca Venture Partners, Alta Communications and The Mustang Group.
Journey Further is a performance brand agency that blends strategy, creativity, channel activation, and digital experimentation for leading brands and startups.
EDO, Inc. is a data, measurement and analytics company that informs media, creative and audience advertising investments across all Convergent TV platforms by measuring and optimizing for what triggers consumer behavior. The company is an innovative leader in applying world-class data science software and unique behavioral metrics to help its clients – marketers, TV networks, and agencies – generate greater value from their creative efforts and media decisions. EDO`s reliable, investment-grade metrics align marketing with sales and finance, providing confidence in the efficacy of advertising dollars through detailed competitive, category, historical, and predictive insights.
Self Management Group (SMG) is focused on building self-managing cultures. For over thirty years, we have been finding, selecting and developing people into self-managers. This strategy has helped major corporations around the globe find top level talent, improve employee retention and increase performance. Our services focus on six key areas: Recruiting - Creating and managing the flow of suitable candidates. Screening - On-line interviewing and mini-profiling to qualify candidates. Selection - Normative psychometric profiling to identify strengths, assess fit and evaluate ROI. Learning & Development - Developing self managing cultures; managing stress; changing paradigms. Career Management - Tools for self development and career self management. Organizational Effectiveness - Succession planning; strategic change; improved selection and retention. SMG partners with clients to attract and select top potential and maximize results through the use of our proprietary psychometric assessment tools, innovative self-management training, coaching and/or leadership consulting services. For years, top organizations have been using our online screening and selection tools to improve performance by getting the right people doing the right things. Our selection tools for staffing are available 24/7, 365 days a year and help our clients increase candidate flow and build pro-active recruiting cultures. Our complimentary applicant tracking system helps organizations pro-actively bank candidates and eliminates the need for expensive resume management software.
SportsBiz harnesses the power of AI and advanced analytics to help brands maximize sports marketing and sponsorship investments.