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Horizon Media, Inc. is the largest and fastest growing privately held media services agency in the world. The company was founded in 1989, is headquartered in New York with a second full-service office in Los Angeles. The agency is consistently recognized as a best place to work in the industry, and has been named to Crain’s Best Places to work in New York City list for three consecutive years; received Advertising Age’s Best Place to Work designation in 2015, 2012, and 2011. The agency has been named MediaPost and iMediaConnection Mobile Agency of the Year in 2015, and won the Large Agency O’Toole award for media excellence in 2014. Founder, CEO, and President, Bill Koenigsberg, was named 4As Chair of the Board in 2014, and is the first person from a media agency to hold this prestigious position in the 100-year history of the 4As, the marketing industry’s leading trade association. Koenigsberg was been honored with additional industry accolades such including a spot on Variety’s renowned Gotham 60 List and AdAge’s Industry Executive of the Year award. He is the only person to receive Advertising Age’s Media Maven Award twice. The company’s mission is “To create the most meaningful brand connections within the lives of people everywhere.” By delivering on this mission through a holistic approach to brand marketing, Horizon Media has become one of the largest and fastest-growing media agencies in the industry, with estimated billings of over $6.5 billion, over 1,200 employees (#Horizonation), and clients that include Burger King, GEICO, LG Electronics USA, and A+E Networks.
Our mission is simple: dramatically transform the face of media ownership and investment. The Black-owned media industry is nascent, and needs more investment and acceleration to catalyze a more robust ecosystem. Group Black was born to solve this problem. Group Black drives scalable Black-media ownership at pace and focuses on building Black-owned media businesses that embrace diversity in their organizations and audiences. Most importantly, Group Black delivers great content and experiences, as well as new, high-performing ways for advertisers to connect with consumers.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
Rinck is a full-service marketing agency specializing in the strategic integration of market research and listening, advertising, digital, promotion and public relations. But what we do is a little less important than how we go about doing it.
We`re digital marketers who believe strong strategy starts with deep roots – in our clients` business, in digital, and in outcomes. Our digital specialists work with marketing leaders to make the biggest possible impact with their resources. For our work, we`ve been recognized as Marketo Engage Digital Services Partner of the Year, seven-time top search marketing firm by AdAge, and five-time top workplace.