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As the leading provider of call analytics solutions, Marchex knows that your best customers are calling. From simple call tracking to omnichannel call attribution across search, social, and display, Marchex lets marketing teams stop the guess work, connecting online-to-offline data to better understand what drives a customer to convert. With keyword-level call tracking, marketers can improve the ROI from click-to-call advertising, and Marchex integrates with leading analytics and advertising platforms. Marchex is also the provider of award-winning speech analytics technology, using conversational A.I. to understand the nuances of customer calls and create the most outstanding customer experience possible.
Synthio is a new kind of customer data platform that helps B2B sales and marketing teams get to the right people faster. Too many businesses lose millions of dollars in wasted efforts and missed opportunities just because of all the outdated data, whitespace, misinformation, and technical hurdles around customer data. Synthio closes this gap with the accuracy of a people-first approach (that follows the person, not the company), the ease of a selfservice platform, and the promise of white-glove support. Since 2011, we`ve served over 1,500 customers, including global companies such as Oracle, Microsoft, and Gartner. Additionally, we`ve been listed in the Inc. 5000, ranked among Georgia Technology`s Top 40, and named one of Atlanta`s Best and Brightest Companies to Work For. Synthio | Meet people where they are™
BEN is an entertainment AI company that integrates brands into influencer, streaming, TV, music, and film content with guaranteed ROI. BEN consists of the world`s largest influencer marketing business; the world`s largest product placement, promotions, and licensing agency; and TubeBuddy, the largest platform to help YouTube creators optimize their audience and channel growth. With its proprietary AI and platform, BEN is the first and only company using machine learning and deep learning neural networks to identify high-impact opportunities for authentic, non-disruptive product placement and influencer marketing. BEN combines its AI with 40+ years of data, entertainment experience, and a team of industry experts to connect brands with the right audiences and content opportunities in meaningful ways.
Barometric empowers brands to pursue digital advertising with comfort and confidence — unlocking the true power of digital by deriving value from data. Originally developed as an internal tool for AdTheorent`s data-driven digital ad network, Barometric currently processes 3-4 billion ad calls per day. Since 2011, Barometric has served, tracked, and organized petabytes of data for use by AdTheorent`s predictive modeling platform, delivering unparalleled accuracy.
Marketing AI Institute is an online education and conference business that makes AI approachable and actionable to marketing leaders around the world. The Institute hosts the annual Marketing Artificial Intelligence Conference (MAICON) in Cleveland, Ohio, and runs the AI Academy for Marketers online education platform and community.