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Driven by the legacy of our innovative founder, W.K. Kellogg, the Kellogg Company is the world`s leading producer of cereal, and a leader in cookies, crackers, and savory snacks production. Every day, our well-loved brands, delight families in more than 180 countries. With annual sales of more than $14 billion, our brands include Cheez-It®, Coco Pops®, Corn Flakes®, Eggo®, Frosted Flakes®, Kashi®, Keebler®, Kellogg`s®, Mini-Wheats®, Pop-Tarts®, Pringles®, Rice Krispies®, Special K®, and many more.
When W.K. Kellogg founded Kellogg Company in 1906, he had no way of knowing that his fledgling business would grow to become among the most recognized and respected companies in the world. All he knew was he wanted to help people enjoy a healthier, more nutritious breakfast — and he was determined to succeed. Although more than a century has passed and our product portfolio has expanded beyond breakfast, we have never lost sight of the principles put in place by our founder. Despite the ever more rapidly evolving landscape in which we compete today, Kellogg Company remains as committed to enriching the lives of our consumers worldwide. Our strategy is simple and is composed of four pillars: Win in Breakfast; Be a Global Snacks Powerhouse; Double our Emerging Market Engine; and Win Where the Shopper Shops. These pillars guide all that we do from the pursuit of acquisitions to the launch of new products. Underlying all these actions, however, remains our commitment to driving profitable growth. We invest in brand-building activities and innovation to increase sales and improve mix, we limit spending on overhead, and we increase profitability; it is this profitability that is then used to fund the cycle again. Our strategy and operating model are clear and they are driving focus and improved results. We are very proud of our company’s heritage, and are very excited about our potential.
H.J. Heinz Company, headquartered in Pittsburgh, Pennsylvania, is the most global of all U.S.-based food companies. Famous for our iconic brands on six continents, Heinz provides delicious, nutritious and convenient foods for families in 200 countries around the world. In more than 50 of those countries, we enjoy the number-one or number-two market position. Key Heinz markets are segmented as North American Consumer Products, U.S. Foodservice, Europe, Asia Pacific and Rest of World. Our commitment to providing a variety of wholesome foods, with an unwavering emphasis on health and wellness, makes Heinz like no other company on earth.
Sugarlogix, whose mission is to create functional sugars with health benefits, is a bioengineering company that makes human milk oligosaccharides (HMOs) for infant nutrition. HMOs are the fiber-equivalents in human breast milk that play crucial prebiotic functions in babies` guts. Sugarlogix` novel HMO-producing technologies offer safe and affordable HMOs for babies without access to breast milk. Founded in 2016 and led by Co-Founder and CEO Chaeyoung Shin, Sugarlogix is headquartered in Oakland and is financially backed by 8VC, Berkeley Catalyst Fund, and SOSV and private investors.