| Name | Title | Contact Details |
|---|---|---|
Azher Ahmed |
Executive Vice President and Head of Digital | Profile |
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Rev is the Sales Development Platform that helps you find the right prospects, faster. Sales and Marketing teams that use our platform spend less time looking for prospects and more time engaging with customers. With good targets in hand, companies also improve the lead quality throughout their pipeline, take action faster, and drive revenue growth.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Doner is a full-service, performance-driven advertising agency that has built on its strong creative legacy to create a truly modern, integrated creative network with offices in Detroit, Atlanta, Cleveland, London and Los Angeles. Doner moves at the speed of business, offering true integration and total activation through proprietary tools and in-house proficiencies including a multi-platform production studio, media planning and buying capabilities, a state-of-the-art digital technology hub—the Digital Underground, and the Doner Social Currency Index—a measurement tool that tracks overall brand visibility. With over $1 billion in billings, Doner is a part of the MDC Partners network and serves clients including ADT, AutoTrader.com, Choice Hotels International, Chrysler Group LLC, The Coca-Cola Company, Cox Communications, DuPont, Harman, Serta, Sherwin-Williams, Smithfield Foods and The UPS Store.
SponsorHub is the first online marketplace for the sponsorship industry, providing greater access, easier execution and audience measurement for marketers. The platform combines event discovery and sponsorship buying, at scale, as well as audience measurement and targeting, enabling marketers to reach the right audience at the right time. The end result is access to targeted customers and higher ROI for event sponsors and better monetization for event producers. SponsorHub's platform provides unprecedented transparency and flexibility for brands and agencies.