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Ondura

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TINS: Technology Innovation Studio

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Texana Bank

Texana Bank, established in 1914 and headquartered in Linden, Texas, operates as a community bank with a national charter. Renamed from The First National Bank of Linden in 2009, it is a member of the Federal Reserve and is supervised by the Office of the Comptroller of the Currency. The bank is dedicated to serving both personal and business banking needs. For personal banking, Texana Bank offers mortgage and consumer loans, checking accounts with rewards, and debit cards for convenient transactions. Business services include business savings accounts, loans, treasury management solutions, and business credit cards. The bank also provides a mobile banking app for easy access to account information. Texana Bank emphasizes customer privacy and security, utilizing encryption to protect sensitive data and adhering to federal regulations.

Applegarth Consultative Services

DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.