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A single place to reach diversity at scale across Black, Asian, Multi-Ethnic - LGBTQ+ - GenZ - Disability - Gender Empowerment - Elderly Brand Advance was founded as the industry`s first dedicated global diversity media network. We are a communications platform and business that connects brands with diverse audiences globally, through comprehensive data and insight, media planning and buying, partnerships and content services. Our passion and purpose lies in empowering our customers to embrace these fundamental changes in audience, lifestyle and media landscape, by serving these communities in a more creative and authentic way, whilst increasing engagement.
As performance marketers immersed in the thick of customer acquisition in the early days of Zulily, we were knee deep in the gritty, manual labor required to hit our growth goals – on a daily basis. We knew we could achieve greater successes if we could scale our efforts – work 24/7, continuously optimize and manage an infinite number of variables. But among the myriad CRM and marketing SaaS products on the market, there was no single solution that could truly scale performance. So we built one. New Engen has grown into a full service AI-driven marketing company driving performance and new customer acquisition. But we know there’s still work to be done because as marketing evolves with technology we continue to uncover new digital marketing opportunities and platforms for our clients to scale and grow.
Havas is the 5th largest global advertising, digital and communications services groups, present in more than 100 countries. Headquartered in Paris, Havas operates through its two business units, Havas Creative Group which incorporates theHavas Worldwide network(formerly Euro RSCG Worldwide) together with the Arnold Micronetwork, and the Havas Media Group which gathers the media talent within Havas: Havas Media and Arena who work alongside Havas Sports & Entertainment.
tvScientific is the most sophisticated performance advertising platform built for connected TV. The tvScientific platform makes TV advertising accessible and measurable for brands and apps of all sizes. tvScientific offers a self-managed solution custom built for performance marketers, that simplifies and automates TV buying and optimization, leveraging massive data to prove the actual value of TV advertising. The platform reaches 95% of AVOD inventory using proprietary, deterministic ID technology to measure ad exposure to outcome in an approachable, radically transparent and scalable way. An Idealab company, tvScientific was co-founded by senior executives with deep roots in programmatic advertising, digital media, and ad verification. The company is headquartered in Pasadena, California.
Neutron Interactive, originally known as The Driver's Agent Network, was created in 2001 as an online lead generator for the transportation industry.