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BFY Holdings is comprised of Medora Snacks, LLC, which was founded in 2008 and is based in Middletown, NY, and Ideal Snacks Holding Corporation, which was founded in 1997 and is based in Liberty, NY. Medora’s primary brand, PopCorners®, is a high growth, better-for-you popped corn snack with a strong track record in the club and grocery segments within the U.S. and Canada and a presence in over 50 countries worldwide. Medora currently offers PopCorners®, PopCorners Whole Grain®, PopCrinkles®, and popped bean chips, and has a number of new products under development. Ideal is a contract manufacturer that produces popped snacks for branded CPG and retail customers. BFY’s mission is to become a global, diversified, better-for-you snack company, directly addressing the growing consumer trends toward healthier living and eating.
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Founded in 1929, the J.R. Simplot Company is one of the world`s largest agribusiness companies. Headquartered in Boise, Idaho, the privately-held company employs more than 10,000 people worldwide with annual revenues of $6 billion. The company`s integrated portfolio includes phosphate mining, fertilizer manufacturing, farming, ranching, cattle production, food processing, food brands, and other enterprises related to agriculture. The company`s roots go back to 1923, when founder J.R. Simplot left home at the age of 14 to start a one-man farming operation. J.R. was never afraid to embrace new ideas and take on new challenges. His vision set the company on a course grounded in innovation, determined to always seek out new ways of making food plentiful and accessible to everyone. Simplot pioneered advancements in food production – from perfecting the dehydration of vegetables, to helping feed our troops in World War Two, to the development of the frozen french fry. Simplot remains focused on feeding a growing population. The company continues to seek out new ideas and approaches to provide safe and nutritious foods for future generations. Simplot has never lost sight of its farming and ranching roots and the importance of protecting the environment. Sustainability is woven into the very fabric of the company, driving Simplot`s employees to work smarter and seek out new, more efficient and environmentally friendly technologies to improve operations. Simplot`s spirit of innovation, respect for resources and passion for people are cultivating a world of possibilities.
Hormel Foods, based in Austin, Minn., is a multinational manufacturer and marketer of high quality, brand name food and meat products for consumers around the globe. The company sells products under some of the world`s most iconic brand names including: Hormel® pepperoni, Applegate® natural and organic meats, Jennie-O® turkey, SKIPPY® peanut butter, Black Label® bacon, Wholly Guacamole® dips, Columbus® meats, Justin`s® nut butters, Hormel® chili, Muscle Milk® sports nutrition drinks and SPAM® products. In 2016, Hormel Foods celebrated its 125th anniversary and introduced its new purpose - Inspired People. Inspired Food.