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Founded in late 2006 by Mary Schulman and her mother, Snikiddy® creates products for families actively looking for healthier foods that satisfy their snack cravings. The Snikiddy brand is a portfolio of better for you snacks that are simple, wholesome real products for families. So dig in, it’s all good. Where did the name come from? Snikiddy® is a shortened (and let’s face it, easier to say) form of the word persnickety, which means choosy or picky. Growing up, Janet (Mary’s mom) and her siblings were known around school as the Snikiddy kids (a badge they wore proudly) because they always ate healthy lunches. Their mom (Grandma), ahead of her time with her passion for good health, would pack their lunch boxes full of locally grown produce and very simple foods. A teacher once referred to them as being persnickety and the kids’ version of the word (snikiddy) stuck.
Since 1869, we`ve been connecting people through food they love. Our history was created by remarkable people, ideas and innovations. We are stewards of amazing brands. We have a focused strategy and leading brands in our two divisions: Meals & Beverages and Snacks. We foster a culture of belonging where people come first. We live our values, always, and show great care for the communities we call home. We are passionate and relentless in our pursuit of winning with character, while setting the highest standards for performance.
We are proud to be the first Organic and Fair Trade certified bean-to-bar chocolate maker in North America. We`re dedicated to making our world a better place. And we`re finding ways to do it through our passion—bringing out the best of the cocoa bean. We are all connected. We touch one another`s lives in incredible ways. And we are responsible to and for one another. From the cacao farmer in the Congo, to the truck driver in Seattle, to the chocolate lover in Philadelphia—there is a thread that runs through us all. Theo believes in celebrating those connections, in strengthening them and in finding inspiration within them—inspiration to change the world. We know that every action has a result. That the choices we make here in Seattle, Washington touch lives across the planet in real and lasting ways. That knowledge, and that responsibility, is what drives us to do things differently, to help make the world a better place. We think about every choice we make, every action we take and how it will impact our interconnected world.
We make investments in healthy active lifestyle companies that want to follow the White Road.
Headquartered in Le Mars, Iowa, Wells is the largest family-owned privately held ice cream processor in the United States, producing more than 900 ice cream and frozen novelties treats. Wells produces Blue Bunny® ice cream, frozen novelties and specialty frozen desserts along with the iconic Bomb Pop® brand. So much ice cream is produced in Le Mars by Wells that the city was designated as the Ice Cream Capital of the World® by the Iowa legislature! Blue Bunny branded items are distributed across the nation. Ice cream enthusiasts can find their favorite Blue Bunny products in grocery, convenience and club stores, on mobile vending trucks and in foodservice settings (such as educational institutions, hospitals and restaurants). The company’s corporate office and two ice cream plants are located in Le Mars. Over 2,500 production, sales, office, and support personnel make up the Wells family. With its state-of-the-art production facilities the company is cited by many industry experts as one of the most technically advanced in the industry.