What Happened?
San Diego, CA-based Search Optics Appointed Michael Shirman as Chief Technology Officer
About the Company
Search Optics LLC is a digital marketing company specializing in fully customized, integrated solutions that emphasize a return on investment. These services include Blueprint Platform™—a mobile-first website platform, managed paid search, search engine optimization, content and e-mail marketing, programmatic display, social media, local search, reputation management, MAP™ (Marketing Automation Platform), AutoWhyBuy™—a comparison shopping engine, and UPTRACS®—a proprietary reporting and analytics tool. The company works with customers in multiple verticals, including automotive, gaming, hotels, food and beverage, and senior living. Search Optics is the most Google-certified firm in the industry and recently won the Google Mobile Champion Award. The company was founded in 1998 and has corporate offices in Argentina, Australia, Brazil, Canada, Chile, Germany, Ireland, Mexico, the United Kingdom, and the United States.
About the Person
Michael Shirman is Chief Technology Officer at Search Optics. Previously, Michael held various senior IT leadership roles in the industry.
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