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Behan Communications, Inc., provides a broad range of strategic communications services, including public affairs, public relations, media relations and marketing. We are proud that some of the largest and most respected businesses and institutions in New York's Capital Region and beyond are among our longtime clients. Working shoulder-to-shoulder â€" sometimes around the clock â€" with our clients, our Public Affairs Team of experienced media and government professionals manages financial, political, legal and regulatory crises, health and environmental controversies, public opposition, legislative battles, internal and external investigations, labor negotiations and strikes, political campaigns and national and local media scrutiny. The Behan team also is widely recognized for its public relations and marketing success in promoting companies, political causes, candidates, and major not-for-profit institutions. Behan has helped launch hotels and sports facilities; market construction companies, restaurants and public health services; promote industrial, utility, legal and accounting firms, and raise millions of dollars in charitable contributions for capital campaigns and annual funds. Our goal is not to represent every organization, but to accept challenging assignments, do the work exceptionally well and build long-term relationships with our clients. Thank you for considering our firm.
Blitz is a leading, integrated agency with one goal: develop sustainable relationships between our clients and their customers
Fanbase is a photo, video, audio chat, live streaming, and long-form video app that enables users to monetize their posts via subscribers.
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.