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Deutsch LA is a Los Angeles-based advertising agency that specializes in data-inspired, culturally shaped creative work. They work at the intersection of entertainment, technology, and culture to keep brands ahead of whats next.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
PCH is a leading interactive media Company offering a broad range of products, digital entertainment and services to consumers. Our success is built on PCH’s unique, free-to-play, chance-to-win value proposition, individually personalized offers based on the trusted first party relationship we maintain with millions of consumers and the excitement of the Publishers Clearing House brand. Founded in 1953 by Harold and LuEsther Mertz, PCH has come to be known as the sweepstakes company whose famous Prize Patrol surprises screaming winners on their doorsteps with oversized checks in amounts anywhere from $1,000 to $10,000,000 while television cameras are rolling. The company has awarded over $250 Million in prizes and has evolved to greatly expand its offerings to include many ways to win online, through social media, and via mobile. With over 1 billion monthly page views and over 5 million new members registered annually, PCH Digital (link) delivers a unique opportunity for advertisers who want to reach an engaged and diverse online audience. Over 40% of PCH’s profits go to trusts for the benefit of charities that support the arts, international human rights, the environment, services for the blind and other worthy causes.
Poker Central® is the world`s only 24/7 Poker™ TV network. Poker Central`s® non-stop coverage of everything poker captivates viewers with thrilling victories, heartbreaking defeats and fortunes made. Located in Las Vegas, Nevada, Poker Central® offers unique all‑day, everyday access to exclusive poker tournaments, celebrity players, tips and tricks from the pros, player profiles and stunning destinations from around the globe. Poker Central® is committed to delighting audiences and advancing the sport of poker worldwide.
Aldata Solution handles the details of retail.