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inPowered is the content amplification platform of choice for the world`s leading brands. The company is headquartered in San Francisco with offices in New York and Toronto. Today there is more information and greater access to that information than ever before. But it is increasingly difficult to find credible information from trusted third-party sources in an ocean of ads and branded content. inPowered is changing that. At inPowered, we help brands discover and amplify credible, trusted content so that they can contribute to a more informed marketplace. And when you help educate consumers so they can be better informed, you establish your brand as one worthy of consumers` trust. As a result, consumers can easily cut through the noise and get access to the most credible information, enabling them to make more informed decisions.
We were founded by Interpublic Group (NYSE: IPG) in 2007 to manage all of its global media related assets. Today that means we manage and invest $37 billion in global media on the behalf of our clients, employ over 7,500 diverse and daring marketing communication specialists worldwide and operate our company businesses in more than 127 countries. A proven entity in helping clients maximize business results through integrated, intelligence-driven marketing strategies, IPG Mediabrands is committed to driving automated buying, pay for performance and digital innovation solutions through its network of media agencies including UM, Initiative, BPN, ORION Holdings and ID Media. Its roster of specialty service agencies, including MAGNA GLOBAL, Ansible, Mediabrands Audience Platform (MAP), Mediabrands Publishing, IPG Media Lab, Ensemble, and Identity offer technologies and industry moving partnerships that are recognized for delivering unprecedented bottom line results for clients.
Motive is a hybrid agency focusing on nontraditional communications at the cutting edge of digital, experiential, promotional and social marketing. Motive develops and executes ideas that create relationships through deep levels of engagement between brands and their consumers. Winner of the 2011 Grand Ex Award – the experiential industry’s most prestigious honor – for its work on the DEWmocracy 2 campaign, the agency handles work for the Cartoon Network, Mountain Dew, Sierra Mist, Boingo, Native Eyewear, Matador Beef Jerky, SoBe, Van`s Natural Foods and other consumer brands.
We build longstanding relationships, deliver exceptional results and have fun along the way. Our people are not only our greatest asset... they`re family. Our clients love our spirit of collaboration, how we anticipate their needs and help evolve their brands in smart, creative ways. Our ability to leverage assets across a variety of channels, platforms and geographies has attracted highly-regarded brands like 3M, BASF, Carlson, Aimia, Ecolab, and Blue Cross.
We enable companies to easily create, manage & scale high quality content to engage their audience.