What Happened?

About the Company

Primary Arms is a leading manufacturer and retailer (online & brick-and-mortar) as well as wholesale distributor (B2B) in the outdoor, sporting goods, and firearms and accessories industry. We are one of the fastest growing E-commerce retailers known for excellent customer experience and great prices. Great customer service aside, we are also known for our line of scopes that feature the patented ACSS reticle system and currently export to 17 countries including the UK, New Zealand, and Canada with that list continuing to grow. Since founding in 2007 by Marshall Lerner, the company has grown exponentially every year. The current team is over 150 people strong located in sunny Houston, TX in a brand-new office with state-of-the-art facilities. Primary Arms uses advanced technology for most of the applications including ERP and E-Commerce systems hosted in the Cloud. With an A+ rating from the Better Business Bureau, Primary Arms is proud to offer outstanding customer service and game changing products to people around the world.

About the Person