What Happened?
Rome, Georgia-based Pirelli Appointed Marco Tronchetti as VP Communication, Customer Racing, Prestige OE Partnerships and Activation, Cyber - North America
About the Company
Founded in 1872, Pirelli is among the main tyre makers globally, leader in the Premium segment with high technological content. With a commercial presence in over 160 countries, the company has 20 manufacturing facilities on four continents and 38,000 employees. With a long history in motorsport, Pirelli is currently the tyre supplier for the 2014-2016 Formula 1™ Championship seasons: this is a key means of promoting the Pirelli brand, now with an estimated value of 2.3 billion €, but also an important challenge in terms of technological innovation. Pirelli recognises the centrality of its human resources, in the firm belief that the key success factor of any company lies in the professional contribution of its people, all across the globe. Total Pirelli headcount at the end of 2013 was 37.979, with a relevant presence in Central and South America, followed by Europe, Asia-Africa-Oceania and North America. It`s Pirelli people who make the Company special: it is thanks to them that Pirelli can boast a 140-year-long tradition of industrial excellence!
About the Person
Marco Tronchetti is VP Communication, Customer Racing, Prestige OE Partnerships and Activation, Cyber - North America at Pirelli. Previously, Marco held various senior IT leadership roles in the industry.
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