What Happened?
Winston Salem, North Carolina-based Branch Banking and Trust Appointed Liza Welch as Director of Digital and Acquisition Marketing
About the Company
BB&T is one of the largest financial services holding companies in the U.S. with $222.7 billion in assets and market capitalization of approximately $39.1 billion as of June 30, 2018. Building on a long tradition of excellence in community banking, BB&T offers a wide range of financial services including retail and commercial banking, investments, insurance, wealth management, asset management, mortgage, corporate banking, capital markets and specialized lending. Based in Winston-Salem, N.C., BB&T operates more than 1,900 financial centers in 15 states and Washington, D.C. and is consistently recognized for outstanding client service by Greenwich Associates for small business and middle market banking. More information about BB&T and its full line of products and services is available at BBT.com. BB&T`s operating strategy distinguishes it from other financial holding companies. BB&T`s banking subsidiaries are organized as a group of community banks, each with a regional president, which allows decisions to be made locally, close to the client. This also makes BB&T`s client service more responsive, reliable and empathetic. BB&T supports a diverse workforce and is an Equal Opportunity Employer who does not discriminate against individuals on the basis of race, gender, color, religion, national origin, age, sexual orientation, gender identity, disability, veteran status or other classification protected by law. Drug Free Workplace.
About the Person
Liza Welch is Director of Digital and Acquisition Marketing at Branch Banking and Trust. Previously, Liza held various senior IT leadership roles in the industry.
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