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Mixpo enables advertisers and publishers to build, deliver, and measure ad campaigns across display and social. Mixpo boosts the performance of social ad campaigns by connecting the channels, campaign components, and between campaigns themselves. Through these critical campaign connections Mixpo enables better measurement, bid optimization, retargeting, and lookalike targeting. In 2014 and 2013, Mixpo was selected by Forbes as one of America`s Most Promising Companies.
Cashmere is an award-winning shop and is a lifestyle-marketing company comprised of a diverse collective of minds from the worlds of entertainment, advertising, and new media. Cashmere specializes in identifying trends to create and execute campaigns that resonate in and drive culture. Cashmere utilizes social media, creative strategy, digital trends, experiential, influencer and public relations strategies to provide full-service support for campaigns and brands. Cashmere`s diverse client roster includes top brands and entertainment companies, including: BMW of North America, Jack in the Box, DoorDash, Facebook, Amazon, Quibi, AppleTV+, adidas, Netflix, Universal Pictures and more. Cashmere has been recognized as a leading force within the Creative Industry and has been the recipient of multiple awards; including 2019 Cannes Lions Creative Award, The Clio Awards, AdColor, A100 and named AdAge`s Multicultural 2019 Agency of the Year and recognized in AdAge`s 2020 A-List Agencies To Watch list.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Leo Burnett is a communications agency powered by its HumanKind operating system, with the belief that creativity, data and technology work together to transform human behavior and drive prosperity for clients. Part of Publicis Communications, Leo Burnett Worldwide is one of the world`s largest agency networks with 85 offices and more than 8,000 employees. The global agency works with some of the world`s most valued brands including Allstate, Esurance, Firestone, Jim Beam, Kellogg`s, Kraft, Marshalls, MillerCoors, Nintendo, P&G, Samsung and UnitedHealthcare among others.
We are an independent, united marketing agency. Brand, Digital, Shopper/Retail, Creative, PR, Strategy, Media Services, Healthcare. Clients: P&G, Blue Bunny, McCormick & Co., HARIBO, On-Cor, Ricola, Fisher Nuts and more.