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Achieve is a research and marketing agency for causes. Achieve is nationally known for its focus on causes, The Millennial Impact Project and MCON. In addition to cloud-based products like TrustedPartner and RacePartner, Achieve clients have access to a full-service suite of marketing services, including lead generation, multichannel fundraising, search engine optimization, pay-per-click advertising, branding and identity and much more.
Unica Corporation (Nasdaq: UNCA) is a leading global provider of enterprise marketing management (EMM) software and services.
VCCP is an international integrated communications agency, founded in 2002 on the principles of simplicity, collaboration, un-preciousness and integration around ideas rather than channels. We are the challenger agency for challenger brands and transform the fortunes of our clients by challenging and disrupting the categories they operate in. With offices in Berlin, London, Madrid, New York, Prague, San Francisco, Seattle, Singapore and Sydney, VCCP produces award-winning work for clients including O2, comparethemarket.com, easyJet, Canon, Domino`s and Cadbury.
Businesses, governments, news operations – they all need to know. They need to know the trends affecting their businesses, the opinions of the electorate, and the attitudes of their customers. From Fortune 500 companies to start-ups, from the United States Government to non-profits, Edison`s team of researchers and thought leaders is trusted in America and around the world to gather exactly the right information and to use it in exactly the right way. With expertise in both quantitative and qualitative research, we utilize telephone, Internet, and in-person research. And our network of more than 19,000 experienced interviewers allows us to conduct research in almost any location. Since 2004, as the sole provider of Election Day Polling data to the National Election Pool, Edison has conducted exit polls to project and analyze results for every major presidential primary and general election. Our work continues for the 2018 and 2020 U.S. elections, with Edison providing exit polls and tabulating the national vote across every county in the United States for ABC News, CBS News, CNN, and NBC News.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.