Founded in January 2010, Value Group Direct, LLC is a full-service advertising agency specializing in direct response marketing. Solutions include strategic planning; creative & design; direct mail production; media planning, buying & analysis; and database marketing and segmentation. Agency staff is expert in the Insurance and Financial Services vertical, and specialized marketing approaches including affinity marketing and targeted offline lead generation. Visit Value Group Direct, LLC`s
FIG was born in 2013 from a desire to create a smarter, more nimble alternative to the traditional agency model. We believe that stories are the best way to convey information and persuade people so we have built our thoroughly modern agency to deliver on this. We are Storytellers for the Information Age, on a mission to raise the bar in our industry by improving the quality and effectiveness of the stories told. Our clients include Zillow, Kayak, Spotify, Virgin Atlantic Airlines, Benjamin Moore, Casper, CNN, Diageo and Vimeo. We are proud to have been named as one of Inc Magazine`s Best Places to Work in the US, honored in the AdAge Agency A List 2018 and 2019, as well as being included on Inc 5000, the definitive list of the fastest growing privately held companies in America.
Aquent Solutions is one of the leading companies in the Business Services sector.
Carat USA is a full service, award winning agency that is part of one of the world`s fastest growing marketing communications groups, Aegis Media. Curiosity, Creativity, and Collaboration drive our people to deliver superior communications solutions in an innovative and empowering work environment. The depth and breadth of Carat`s offerings and ability to encompass all consumer touch points, gives us a unique ability to activate all expressions of a client`s brand. Carat works with a variety of clients including, but not limited to: Pfizer, The Home Depot, Diageo, Smucker`s, Red Bull, Relativity, Mentos, Outback, Adidas, Nokia, and Procter & Gamble.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.