Motive is a hybrid agency focusing on nontraditional communications at the cutting edge of digital, experiential, promotional and social marketing. Motive develops and executes ideas that create relationships through deep levels of engagement between brands and their consumers. Winner of the 2011 Grand Ex Award – the experiential industry’s most prestigious honor – for its work on the DEWmocracy 2 campaign, the agency handles work for the Cartoon Network, Mountain Dew, Sierra Mist, Boingo, Native Eyewear, Matador Beef Jerky, SoBe, Van`s Natural Foods and other consumer brands.
We were founded by Interpublic Group (NYSE: IPG) in 2007 to manage all of its global media related assets. Today that means we manage and invest $37 billion in global media on the behalf of our clients, employ over 7,500 diverse and daring marketing communication specialists worldwide and operate our company businesses in more than 127 countries. A proven entity in helping clients maximize business results through integrated, intelligence-driven marketing strategies, IPG Mediabrands is committed to driving automated buying, pay for performance and digital innovation solutions through its network of media agencies including UM, Initiative, BPN, ORION Holdings and ID Media. Its roster of specialty service agencies, including MAGNA GLOBAL, Ansible, Mediabrands Audience Platform (MAP), Mediabrands Publishing, IPG Media Lab, Ensemble, and Identity offer technologies and industry moving partnerships that are recognized for delivering unprecedented bottom line results for clients.
SavvyCard, a technology startup based in St. Petersburg, Florida, helps organizations leverage their existing brand reach and distribution and turn relationships into transactions through mobile devices. As mobile devices become the dominant method for customers to interact with businesses over the web, a mobile strategy is essential for driving sales, marketing and customer support. SavvyCard offers a cost-effective way for businesses of any size to compete in the new mobile economy.
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The RhythmOne story begins with a need. A need for one proposition, under one umbrella, to deliver a suite of integrated, cutting-edge digital media solutions and services that work flawlessly across connected devices. RhythmOne recognizes advertising and marketing strategies are evolving rapidly, as it becomes more of a challenge to engage and influence consumers across the multiple connected devices they use each day. We see this new environment as an opportunity for brands to break down advertising silos and to build programs that work across connected platforms – that work in rhythm. Whether you`re an advertiser, publisher or content partner, RhythmOne delivers integrated products and technology solutions that simplify your marketing efforts, broaden your reach, and increase your monetization or ROI.