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OptiMine’s digital ad measurement and optimization platform helps advertisers maximize display and paid search financial performance. Its unique, cross-channel analytics break the cookie barrier, setting a new standard in digital advertising measurement and optimization. OptiMine leverages atomic-level, predictive modeling and unique Value Per Impression (VPI) methodology to measure the cross-channel value of ads—across all devices. With OptiMine, each individual paid search and display ad bid or buy recommendation is geared toward maximizing performance of the financial goal set by the advertiser. When optimizing both display and paid search channels together, OptiMine consistently drives financial increases of 35% or more. OptiMine Software was founded by experienced software executives, with half a century of experience in using predictive analytics and data mining to improve marketing performance. The company is headquartered in St. Paul, Minnesota, and backed by Hummer Winblad Venture Partners of San Francisco, California and Calumet Venture Fund of Madison, Wisconsin.
Software Research is a San Francisco, CA-based company in the Software and Internet sector.
Software and Management Associates is a Kingwood, TX-based company in the Software and Internet sector.
IO delivers the data center as a service @scale™. Our internet data centers are engineered to deliver the optimal data center capacity, security, network and cloud inter-connectivity for mission critical applications of any scale. IO operates large data center campuses, featuring over 2 million square feet, hundreds of networks and 300 MWs in North America and Singapore. For more than a decade, IO has earned the trust of the most demanding technology users by delivering the data center at scale to digital-first enterprises, cloud companies, hyperscale service providers, governments and businesses worldwide. IO was founded in 2007 by George Slessman, Bill Slessman and Anthony Wanger with the sole purpose to disrupt and revolutionize the data center industry. Today, that vision has evolved into a relentless passion to forever change the global data center marketplace and become the premier colocation data center services provider. They continue to drive innovation through thought leadership, research and development and to become the first to deliver next-generation data center technologies, such as modular and compartmentalized design and comprehensive software management. Our purpose-built, software-defined service provider network not only allows us to deliver transport services between IO data centers, but also between non-IO data centers, public clouds, and customer facilities. You can scale vertically and horizontally, anytime and at the resiliency you need. IO has built an ecosystem of top industry partners who are critical to ensuring that customers have an always-on environment. Through our partner ecosystem, we offer a diverse set of solutions, including managed services, cloud services, professional business services, migration, implementation and network services to ensure all your business needs are met now and as you grow.
Mercury Data Exchange is a Roanoke, VA-based company in the Software and Internet sector.