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OptiMine’s digital ad measurement and optimization platform helps advertisers maximize display and paid search financial performance. Its unique, cross-channel analytics break the cookie barrier, setting a new standard in digital advertising measurement and optimization. OptiMine leverages atomic-level, predictive modeling and unique Value Per Impression (VPI) methodology to measure the cross-channel value of ads—across all devices. With OptiMine, each individual paid search and display ad bid or buy recommendation is geared toward maximizing performance of the financial goal set by the advertiser. When optimizing both display and paid search channels together, OptiMine consistently drives financial increases of 35% or more. OptiMine Software was founded by experienced software executives, with half a century of experience in using predictive analytics and data mining to improve marketing performance. The company is headquartered in St. Paul, Minnesota, and backed by Hummer Winblad Venture Partners of San Francisco, California and Calumet Venture Fund of Madison, Wisconsin.
Diamond Analytics, a US Synthetic company, expands the existing range of analytical capabilities in separation science by providing diamond-based solutions that allow for the exploration of novel chemistries. Each year scientists worldwide synthesize novel chemicals and compounds that require extensive qualitative and quantitative analysis. The tools available today for analysis have limited the evolution in chemistry. Current analytical capabilities in separation science have only taken incremental steps in technology improvement. Constrained areas of analysis—including limited pH values (2-8), narrow temperature ranges, and limited selectivity across a broad range of compounds—present problems for lab technicians and scientists trying to utilize current HPLC columns for new analysis. Column life and instrument downtime impede the process of developing new chemistry and increase costs. For labs to innovate, they need expanded analytical technologies to explore a greater range of chemistries and open new areas of analysis, all while providing a total cost savings. As a result of breakthroughs in diamond technology, Diamond Analytics` High-Performance Liquid Chromatography (HPLC) columns offer expanded pH range capability (1-13), elevated temperature ranges, increased longevity and novel selectivity, without compromising efficiency. Specifically, Diamond Analytics columns are developed to run in extreme conditions of pH and temperature. With longevity in mind, these columns can be regenerated for repeat use—leading to a longer, more productive life and increased total cost savings.
Consolvant is a San Diego, CA-based company in the Software and Internet sector.
Technidata America Medical Software is a Tucson, AZ-based company in the Software and Internet sector.