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McCann helps brands build the most meaningful brand platforms that drive exponential growth and leave a lasting impact on culture. Founded over 100 years ago with their own platform, “Truth Well Told”, McCann is the world`s leading advertising agency network, creating some of the most creatively and commercially impactful advertising globally. McCann is the founding agency of McCann Worldgroup a creatively driven global marketing company, part of the Interpublic Group.
Digitalzone is a global marketing and demand gen company dedicated to delivering compliant leads, exceptional customer satisfaction, and an end-to-end approach. Our comprehensive strategy not only streamlines campaigns, saving time and resources, but also places a strong emphasis on maintaining lead quality and proactively addressing issues. By moving away from partner networks and focusing on delivering MQLs directly to businesses, we promote transparency, faster turnaround times, and more agile campaigns. To optimize your brand, we create custom landing pages tailored to your target audience`s preferences, ensuring a seamless digital experience. Our goal is to help businesses achieve their demand gen objectives through a personalized approach and a commitment to excellence. Let us be your trusted partner in driving growth and success.
ODN is an out of home (OOH) advertising agency that simplifies the OOH buying experience and offers creative, sharable experiences that captivate and move consumers to action. They also offer Point of Purchase (POP) on demand printing.
We are a dynamic creative agency for more than 100 brands. We offer a full suite of essential services including strategy and execution across sports and entertainment, experience, celebrity and influencer procurement, digital and social, shopper and promotion, and content production.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.