What Happened?
Boston, MA-based Ecrebo Appointed Kelvin Clibbon as Chief Technology Officer
About the Company
Ecrebo is a point-of-sale marketing specialist that enables retailers to deliver targeted offers to customers at the till alongside their receipt or digital receipt. With over 90% of transactions occurring in-store, Ecrebo`s POS-based technology opens up a marketing channel with unparalleled reach and precision: it enables retailers to deliver targeted marketing communication, specifically tailored to their customers` needs. In turn, customers benefit from getting relevant offers and incentives delivered in a convenient and non-intrusive way. Ecrebo powers point-of-sale marketing for some of the UK`s biggest brands, including M&S, Waitrose, Arcadia and Uniqlo. Since launching in 2010, the platform has processed over £30 billion in transactions and delivered over 800 million personalised offers. For its retail partners, Ecrebo has been delivering impressive results, with over £500 million in additional sales delivered to date.
About the Person
Kelvin Clibbon is Chief Technology Officer at Ecrebo. Previously, Kelvin held various senior IT leadership roles in the industry.
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