What Happened?
Long Island City, NY-based Worldnow has Appointed John Missale as Chief Technology Officer
About the Company
WorldNow`s market-leading end-to-end cloud solutions, includes the only integrated content management and monetization platform for all media assets types (text, images, videos). WorldNow`s platform streamlines and simplifies the creation, acquisition, management, distribution, monetization, and analysis of dynamic content on all digital platforms. WorldNow`s end-to-end content and video management solution significantly reduces the capital and operating expense required to support all elements of enterprise organizations` digital businesses. Using WorldNow, content owners can produce once and publish, distribute, and monetize everywhere. WorldNow delivers its modular solution via Software-as-a-Service (SaaS) and Platform-as-a-Service (PaaS) offerings. Additionally, WorldNow offers a complete set of solutions to maximize monetization of digital assets. The Company offers integrated ad serving and analytics as well as a turnkey solution for online, mobile, and video media delivery and monetization that are enabled by its national advertising sales force and integration connections to multiple ad networks. WorldNow`s cloud-based multi-tenant platform powers more than 450 leading media companies such as: CBS, Cox, Dispatch, Fox Television, Meredith Corporation, Media General, and Raycom Media.
About the Person
One of the foremost innovators in the development of television, communications, web and mobile based advanced technology, products, and services, John previously lead Mobile and New Platform Development for DrFirst, a healthcare technology company. John recently provided technology advice and product commercialization for SyPartner's, Unstuck mobile application and social media analytics platform for which his team won both a Webby and Appy award. Prior to this John was Senior Director at Alvarez and Marsal providing strategic oversight of activities in the areas of Advanced Advertising Platforms, CDN's, digital video processing and QC for Verizon's Content in the Cloud. Previously, John was Chief Technology Officer for Screenvision, responsible for managing all of Screenvision's technology initiatives, strategies, application development and IT. John's achievements include the nationwide deployment of the company's 7,000+ screen high-definition in-theater digital content network, the creation of the company's advanced advertising for 2D, 3D, mobile and Augmented Reality Platforms and Chairman of the CAC Digital Subcommittee for Cinema Advertising. Before Screenvision, John was a Manager and Subject Matter Expert at Deloitte Consulting L.L.P., advising on new media and broadband strategies, advanced product development, business intelligence, advanced interactive advertising, and media asset and rights management technology. Prior to Deloitte, John was President and Founder of Rant Technology, Inc., which provided consulting and software development for Interactive Television, end-to-end digital CDN's, media asset management and web software development for cinema, television and web content providers. Rant designed and implemented Cyberstar for Loral Space and Communications, the first satellite store-and-forward asset and digital movie delivery system for North America, Europe and Middle East. Rant also provided services for Liberate Technology's web TV middleware and helped develop the 31 David Sarnoff patents for MPEG 4 and H.264 for the eVue Corporation. Before founding Rant,John was the VP of Operations and Engineering at Time Warner Cable and Time Inc. New Media, where he was responsible for leading advanced internet, television application and system development for their most notable services. Under his leadership, Time Warner launched Time Warner Advertising Insertion and regional interconnect operation, Time Warner Home Theater, Quantum, New York One News, The News Exchange Interactive Television application and operation, Time Warner Full Service Network - VOD, Time Inc's. Pathfinder web portal and Roadrunner High Speed Internet service. John's work on digital video distribution and fiber optic technologies was recognized by the industry via his teams' receipt of a Technical Emmy Award from the Society of Motion Picture and Television Engineers. John was also honored at the Museum of Broadcast by NYC's Commissioner William Squadron for the development and implementation of Crosswalks – the city's 5 municipal channels. John is a member of the New York Film Society and holds two patents in low power digital searching receiver design.
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