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Ogilvy has been producing iconic, culture-changing marketing campaigns since the day its founder David Ogilvy opened up shop in 1948. Today, Ogilvy is an award-winning integrated creative network that makes brands matter for Fortune Global 500 companies as well as local businesses across 131 offices in 83 countries. The company creates experiences, design and communications that shape every aspect of a brand`s needs through six core capabilities: Brand Strategy, Advertising, Customer Engagement and Commerce, PR and Influence, Digital Transformation, and Partnerships. Ogilvy is a WPP company (NASDAQ: WWPGY).
BrightLine is the leading interactive ad solution for connected TV, with the only ad products, ad server, and analytics dashboard architected exclusively for connected TV and OTT services. BrightLine`s InCAST solution suite allows marketers to further enhance premium CTV/OTT advertising with interactivity including long-form video, localized dynamic content (store/dealer locators, local pricing), social engagement with Facebook, Twitter, and Instagram, and a host of other interactive options that extend ad encounters beyond 15 or 30 seconds. Clients already working with BrightLine to enhance their TV advertising include AMEX, The Home Depot, Estee Lauder Companies, GM, Unilever, Nat Geo, and others, with reach spanning over 80 of the top apps across all major CTV devices, including Roku, Amazon Fire TV, and Samsung Smart TVs.
LoopMe is the leading global pioneer in social mobile ad discovery for smartphones and tablets. With shareable, premium full-screen interstitials, rich media and video ad formats, LoopMe solves the problem of low click interactions and high cost per engagement, by ensuring maximum impact and higher customer value. LoopMe was built around real time data and artificial intelligence to optimize ad performance and improve value per engagement, offering better results, simply delivered. LoopMe’s data science team has won the artificial intelligence cup (KDD cup) twice and has built its artificial intelligence capabilities around leading advances in machine learning and deep learning. LoopMe maintains close relationships with leading academic institutions around maintaining best in class data optimization technology. Social endorsement empowers consumers to improve customer experience and results from mobile advertising. LoopMe’s social mobile ad solution enables consumers to feedback on ads (“like”, “stop” and “share”), increasing interaction rates, branded engagement and value for publishers and advertisers alike.
At Hill Holliday, we help our clients fight the daily share battle with ideas that win. By swinging hard and fighting smart, we stay laser-focused on the most important part of the equation: the idea. Nothing beats a good one. And every day we come to work and think more of them into existence to help our clients dominate the noisiest of categories. They`re ideas based on hard-won consumer and cultural insights. Ideas that move people emotionally and have teeth. Ideas, in other words, that win.
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