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Playwire Media is a full-service digital innovation partner that leverages online advertising and proprietary technologies to build publishing brands in the gaming and entertainment verticals. Ranked by comScore as the largest rep firm for reaching gaming and entertainment enthusiasts online, their three publishing brands (GameZone Group, NowPlaying Entertainment, and Kids Club) provide a well-rounded digital entertainment offering for advertisers looking to target their audiences during their online leisure activities. Playwire Media`s family of digital entertainment websites is one of the largest in the world, comprised of more than 70 industry-leading brands. The exclusive nature of the company`s relationship with their partners allows them to provide highly customized, site-specific, and channel-wide advertising solutions for publishers and marketers alike. The company`s community has over 250 million unique visitors monthly in over 200 countries. Playwire Media is headquartered in Deerfield Beach, Florida and has business operations and satellite offices around the globe.
LiveIntent is a company built on people. Our culture centers on the people that work here, and our platform centers on the people we help marketers reach. We`re smart. We`re unique. We`re fun to work with. And we`re looking for people that are smart, unique and fun to work with. Our platform connects marketers with an exclusive audience of 120MM people when and where they are paying attention - the moment they open an email sent by over 750 of the biggest brands and publishers.
Founded in 1917, the American Association of Advertising Agencies (4A`s) is the national trade association representing the advertising agency business in the United States. Its membership produces approximately 80 percent of the total advertising volume placed by agencies nationwide. Although virtually all of the large, multinational agencies are members of the 4A`s, more than 60 percent of our membership bills less than $10 million per year.
ZenithOptimedia is a leading global media services network with 250 offices in 74 countries. As the first agency to apply a rigorous and objective approach to improving the effectiveness of marketing spend, ZenithOptimedia delivers to clients the best possible return on their communications investment. This philosophy is supported by a unique approach to strategy development and implementation across the full spectrum of paid, owned and earned contact points – the Live ROI planning process. The ZenithOptimedia Group of companies equips our clients with a full range of integrated skills across communications planning, value optimisation, performance media and content creation. Our key clients include Armani Group, ASUS, Aviva, BBC Worldwide, British Airways, Electrolux, General Mills, Lactalis, LVMH, News Corporation, L’Oréal, Oracle, Puma, Qantas, Reckitt Benckiser, Richemont Group, Royal Bank of Scotland, Sanofi, Telefónica O2, Toyota/Lexus, Verizon and Whirlpool. We are part of Publicis Groupe, the third largest communications group in the world.
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