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Barometric empowers brands to pursue digital advertising with comfort and confidence — unlocking the true power of digital by deriving value from data. Originally developed as an internal tool for AdTheorent`s data-driven digital ad network, Barometric currently processes 3-4 billion ad calls per day. Since 2011, Barometric has served, tracked, and organized petabytes of data for use by AdTheorent`s predictive modeling platform, delivering unparalleled accuracy.
Comcast Advertising is the advertising division of Comcast Cable. As a global leader in media, technology and advertising, Comcast Advertising fosters powerful connections between brands and their audiences as well as between publishers, distributors, MVPDs, agencies and other industry players. Effectv, its advertising sales division, helps local, regional and national advertisers connect with their audiences on every screen by using advanced data to drive targeting and measurement of their campaigns. FreeWheel, its media and technology arm, provides the technology, data enablement and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types and all sales channels, in order to ensure the ultimate goal – results for marketers. Comcast Cable, along with NBCUniversal and Sky, is part of the Comcast Corporation (NASDAQ: CMCSA).
SponsorHub is the first online marketplace for the sponsorship industry, providing greater access, easier execution and audience measurement for marketers. The platform combines event discovery and sponsorship buying, at scale, as well as audience measurement and targeting, enabling marketers to reach the right audience at the right time. The end result is access to targeted customers and higher ROI for event sponsors and better monetization for event producers. SponsorHub's platform provides unprecedented transparency and flexibility for brands and agencies.
120 West is a unique provider of comprehensive communications campaigns aligned directly to your business goals. Working with both public and private entities, we employ strategic engagement to drive momentum and deliver measurable results. Founded in 2016 by veteran marketer Ira Gostin, 120 West has created an exclusive approach to investor relations, marketing and corporate communications, forming strategic partnerships and engaging with stakeholders at all levels of an organization.
The RevJet Ad Experience Platform is the first comprehensive enterprise platform that orchestrates meaningful, personalized ad creative experiences at scale. With RevJet, marketers manage ad experiences across every media channel. RevJet was purpose-built to power every marketing creative use case including DCO, personalization, audience management, workflow, approvals, creative performance visualization, experimentation, and self-optimizing performance competitions.