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Adcade makes digital ads work: for the brand, agency, publisher, ad industry and consumer. Adcade's multi-screen display advertising platform is built on next generation HTML5 technology and features AdScript, the first coding language built exclusively for digital advertising. Adcade empowers users to easily build a single rich, response-inducing and highly measurable ad experience that cascades seamlessly across all devices, browsers, placements, sizes and more. Adcade eliminates the barriers and inefficiency created by Flash-based digital ads, outputting standard and interactive ads that are intelligently responsive to every characteristic of the device, placement, and ad itself. The result is ease, reach and scale for improved Return on Investment and Return on Effort.
Be Social is a modern media communications agency. The company`s expertise spans across influencer, media, events, digital, creative and talent management.
Chicory transforms recipe content into commerce media. Our platform powers a network of recipe publishers and retailers that CPG brands use to reach 110 million high-intent grocery shoppers each month. Chicory`s contextual advertising and shoppable recipe solutions can be found on over 5,200 websites including Taste of Home, The Kitchn, LandOLakes.com and thousands of food blogs. Sites enabled with Chicory`s technology take grocery shoppers from inspiration to checkout in just a few clicks, driving products to cart for 60+ leading retailers.
On June 15, 2017, xAd rebranded to GroundTruth. The rebrand reflects the company`s growing vision for what location can truly accomplish and the scale at which it can be accomplished. GroundTruth was founded on the notion that the status quo isn`t good enough. We want to challenge it every day by empowering our employees to see problems, own them and solve them. The result: a vibrant culture rooted in courage and optimism, and fueled by an ambitious resolve to be an innovator in our industry and a change-maker in our world. Since 2009, our company has grown to hundreds of employees across three continents that serve millions of consumers and marketers.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.