We bring together people and platforms with the sole mission of helping brands and organizations become culturally relevant. Drawing upon dozens of data sources, global scouts, experts, creators, and advisors in real-time, we radically improve the speed and relevance of creative ideas, product development, and innovation, helping brands and organizations react, adapt, and propel themselves into the future.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Apex Advertising is the ideal partner for your promotional product and company store needs. Our team brings the latest product trends and most cutting edge technologies to support your brand.
MuteSix is the leading ROI focused digital marketing agency specializing in Facebook, Instagram, AdWords, native, onsite CRO and email automation. With over 13 case studies written by Facebook, MuteSix has a proven track record of driving sales and leads for online first companies.
Through a proprietary technology and expert services, Adaptly enables the world`s largest advertisers to scale campaigns across walled gardens like Facebook, Instagram, Snapchat, Twitter, and Pinterest. Managed service offerings include strategy, planning, media buying, execution, and analysis.