Beckon is omnichannel analytics software for marketing in all its modern complexity. Our software-as-a-service platform integrates messy marketing data and delivers rich dashboards and scorecards for cross-channel marketing intelligence. Built by marketers for marketers, Beckon is the dashboard to the CMO—best-practice analytics and marketing-impact metrics right out of the box for ultra-fast time to marketing value. Beckon serves marketers who want to bring order to chaos, make data-informed optimization decisions, and tell the marketing story in terms of business impact. Find your strength in numbers with Beckon.
We`re Benchworks. An independent life sciences agency with over 25 years of experience in healthcare marketing, Benchworks brings healthcare brands to life with creative, strategy, innovation, and implementation of complete marketing and branding solutions across all stages of the product life cycle. Our culture is rooted in collaboration, progressive thinking, graciousness, and a dynamic business model that allows our team to demonstrate their creativity, value, and expertise every day. We are driven by the need to respond to the challenges our clients face in a rapidly changing healthcare environment. We elevate our strategic thinking to deliver solutions that maximize a brand`s impact on the market, ultimately helping clinicians and patients make better decisions about their health. Although we support many brands at different stages of their life cycle, we are commercialization experts and understand how to maximize the most important events, from prelaunch preparation and brand development, to launch and beyond. Benchworks is also known for superior execution of a wide variety of strategic and tactical assignments, delivered efficiently and on budget. Our teams pursue operational excellence by not only honing their own skills but adapting to individual client needs. We excel at collaborating internally and externally with a wide variety of stakeholders and agency partners.
OutCold is a Chicago-based experiential marketing agency, founded in 2010 by Fritz and Holly Heffinger. Developed on the belief that authenticity is paramount in an evermore-crowded marketing landscape, OutCold provides a full-service approach to producing an authentic consumer experience.
We were founded by Interpublic Group (NYSE: IPG) in 2007 to manage all of its global media related assets. Today that means we manage and invest $37 billion in global media on the behalf of our clients, employ over 7,500 diverse and daring marketing communication specialists worldwide and operate our company businesses in more than 127 countries. A proven entity in helping clients maximize business results through integrated, intelligence-driven marketing strategies, IPG Mediabrands is committed to driving automated buying, pay for performance and digital innovation solutions through its network of media agencies including UM, Initiative, BPN, ORION Holdings and ID Media. Its roster of specialty service agencies, including MAGNA GLOBAL, Ansible, Mediabrands Audience Platform (MAP), Mediabrands Publishing, IPG Media Lab, Ensemble, and Identity offer technologies and industry moving partnerships that are recognized for delivering unprecedented bottom line results for clients.