What Happened?
Fort Lauderdale, FL-based WRAPmail hired Greg Partin as CTO.
About the Company
Wrapmail, Inc. (WRAP) is a publicly traded company incorporated in Florida in October 2005. The basic idea behind Wrapmail is to utilize the fact that almost everyone has a website, social network site(s) and also sends emails every day. These emails can become complete marketing tools and help promote, brand, sell and cross-sell in addition to drive traffic to the websites and help conduct marketing research (through tracking analysis). Wrapmail is available for free (with 3rd party ads) or for a license fee. No routines change as users simply download a toolbar or route emails via Google or Wrapmail’s servers. While the focus is on one-and one emails Wrapmail also offers an Enterprise solution where clients can send unlimited email campaigns using the same technology that avoids the RED X when emails arrive. Our solutions are built so that recipients see images right away and are not as quick to discard the email due to the lack of seeing anything enticing or for being afraid of viruses when they would otherwise download the images. Wrapmail’s revenue models are Advertising Revenue through our own Ad Network where users can advertise in other users emails (predominantly in the free users emails), license fees from ad-free and Enterprise clients and Affiliate revenue from Super Affiliates. Wrapmail is a Google Apps vendor and also compatible with Google Analytics.
About the Person
Greg Partin was previously the Application Engineering Team Lead at Ultimate Software.
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