What Happened?
San Francisco, CA-based Smaato Appointed Gerry Louw as Chief Technology Officer
About the Company
Smaato is the global real-time advertising platform for mobile publishers and app developers. Smaato runs the world’s largest independent mobile ad exchange and has been pioneering innovative, mobile-first solutions for publishers since 2005. Smaato’s SPX is a global, intelligent and free to use self-service platform & ad server that brings native, video and real-time advertising to over 90,000 mobile app developers and publishers. The company’s worldwide reach and extensive network of demand partners provides a massive variety of advertisers with one single integration. Smaato manages up to 10 Billion ad impressions every day around the world, across over 1+ Billion unique mobile users each month.
About the Person
Gerry Louw is chief technology officer at Smaato. Previously, Gerry held various senior HR leadership roles in the industry.
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