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720 Strategies is an award-winning, grassroots advocacy and political persuasion firm, specializing in integrated communications campaigns - online, on video and in print.
William Thomas Digital is one of North America`s leading Digital Messaging, CRM and personalized experiences agencies. We help organizations of all sizes develop powerful customer relationships, by delivering increasingly individualized messages across Email, Mobile Push, SMS, Social, Web, Marketing Automation and Chat. Some of North America`s most successful brands in the Loyalty, Retail, CPG, B2B, and financial services sectors work with William Thomas Digital`s CRM subject matter experts to create lasting relationships, increase lifetime value, capture wallet share, build loyalty and elevate their brand above competitors. Some of those brands include: Scene+, Loblaw, Scotiabank, Rogers, Shopify and more.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
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Analytic Partners is a global analytics firm that delivers highly-customized analysis, consulting, and software to improve sales, enhance marketing ROI, and support optimized resource allocation decisions in industry-leading companies. Through offices in Europe, Asia-Pacific, and the Americas, Analytic Partners provides world-class expertise and reach with localized analysis, delivery and client support.