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Comscore is the cross-platform measurement company that precisely measures audiences, brands and consumer behavior everywhere. We are creating the new model for a dynamic cross-platform world. In January 2016, comScore and Rentrak Corporation – two leaders in measurement innovation – united to establish new currencies for understanding consumers` multiscreen behavior at massive scale.
Mspark is the nation`s dominant provider of direct marketing services to rural consumers. We combine analytics with data-driven direct mail and digital solutions to target the consumers most likely to buy your products and services. Mspark has partnered with clients to deliver reliable advertising solutions since 1988. Our portfolio of more than 3,000 clients includes consumer packaged goods manufacturers, retailers, restaurants and service providers across the United States.
Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers.
Medicx Media Solutions is a specialized data-driven company designed to offer advertisers solutions for addressable media in the pharmaceutical and health industries for any cross channel media campaign. As data and technology are driving enormous change in the structure and economics of media across all channels, Medicx was created to assist advertisers in navigating the new landscape. We offer the strategic thinking of a boutique agency with addressable audience scale, leverage and reach.
Women in Business at the University of Wisconsin Madison is an organization that creates a network of empowered women in business who feel supported in their professional development and personally through a community of other members as well.