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In 1984, TBWA helped launch Apple`s first Macintosh personal computer with the iconic “1984” commercial. In 1997, TBWA once again disrupted traditional advertising with the “Think Different” campaign. As the Apple brand grew, the need for a confidential, creative incubator with a dedicated team focused solely on game-changing work became more evident. In 2006, TBWAMedia Arts Lab was born. Today, Media Arts Lab has seven dedicated global offices and 20 network offices around the world. Headquartered in Los Angeles, California, Media Arts Lab is housed in a unique 50,000 square foot space, hidden in plain sight from the outside world. TBWAMedia Arts Lab is part of the TBWA Worldwide network.
Mapp is a leading provider of insight-led customer experiences. Thanks to customer intelligence and marketing analytics, companies can easily and effectively gain data-driven customer insights across all channels in order to trigger highly personalized marketing activities. Customers benefit from AI-supported forecasting models that enable targeted and self-optimizing cross-channel campaigns. Automated messages are sent via the most suitable marketing channel, at the right time, with the optimal contact frequency. Thanks to advanced one-to-one personalization, the highest levels of engagement and long-term customer loyalty are achieved. Mapp has global offices in six countries. More than 700 companies rely on Mapp, including Ella`s Kitchen, Expert, Freesat, Lloyds Banking Group, MyToys, Pepsico, Quint, The Entertainer and Qantas.
GRIT Marketing Group is a full-service advertising and communications firm specializing in strategy, branding, creative, design, interactive marketing, media planning and public relations.
Clyde Group is a Washington, DC-based communications and public affairs agency advising global corporations, major non-profits, advocacy groups and start-ups. We build, enhance and protect brands, engage stakeholders, activate customers and help our clients navigate complex situations, including crisis.
XGraph provides Audience Buyers and Sellers with Connected Audience Marketing? solutions to identify and target high-value custom audiences who share similar lifestyles, values, and purchasing habits.