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Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
closerlook, inc. is a digital marketing agency focused on using relationship-marketing strategies to create efficient and effective marketing solutions for the pharmaceutical industry. We use our deep understanding of healthcare-professionals` behaviors, beliefs and preferences to help brands build and maintain meaningful relationships with their most valuable customers.
We are an independent, united marketing agency. Brand, Digital, Shopper/Retail, Creative, PR, Strategy, Media Services, Healthcare. Clients: P&G, Blue Bunny, McCormick & Co., HARIBO, On-Cor, Ricola, Fisher Nuts and more.
Founded in 2004, Q1Media serves national, regional, and local brands by reaching custom audiences on high-performing, highly viewable ad inventory across mobile, video, display and connected tv. Our best-in class mobile location based targeting and measurement, high-performing cross device ad units and in-house optimization teams afford advertisers a powerful platform to place and manage their digital advertising efforts.
CMC is a Pakistani company that specializes in corporate and marketing communications. They are an exclusive affiliate of Ketchum, USA.