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Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Wrapify, named by Business Insider and Inc. magazine as one of 2015`s hottest startups, is a disruptive advertising platform connecting brands with drivers to create powerful on-vehicle advertising. Through its proprietary mobile application and technology, Wrapify brings brands unprecedented consumer access, data and analytics, while offering the security of control and trackable results.
Big Happy is a company that provides a turnkey approach to rich media at scale, delivering experiences through ads that consumers remember.
We build technology - really, really cool technology with the intention of creating a more purposeful and connected world. Our connected mobility platform focuses on enhancing the customer experience in trains, planes, automobiles, and everything in between. Our best-in-class technology is the direct result of a best-in-class team. We`re intensely committed to hard work and collaboration. We innovate, reinvent and recreate to keep our technology, and most importantly our team, ahead of the curve. At Edison, we believe time at work should be fulfilling, meaningful and rewarding. After all, a third of one`s lifetime is spent working - what`s the point if it`s not personally impactful? While we strive to build technology that connects brands to customers in relevant ways, we know that work begins inside our office. With strong minds, diverse personalities and out-of-the-box thinkers, we work to create a space where fun is encouraged and hard work pays off. We believe people work for people. We believe our team comes first. We believe we`re better together.
TeleNet Marketing Solutions is one of the leading companies in the Business Services sector.