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Essence, part of GroupM, is a global data and measurement-driven agency that blends data science, objective media and captivating experiences to build valuable connections between brands and consumers.
HelloWorld is a digital marketing solutions company working with the world`s leading brands across all industry verticals. The company offers a powerful combination of native platform technology and marketing strategy to brands looking to accelerate growth and deepen customer impact. HelloWorld creates brand-consumer interactions through promotional campaigns to spark interest, loyalty programs to retain and reward, and mobile messaging to continue the conversation. Founded in 1999 as ePrize, HelloWorld is one of the largest independent digital solution providers, with offices in Detroit, New York, Chicago, Los Angeles, Nashville, Phoenix and Seattle. HelloWorld`s technology is behind highly effective local, national and global campaigns for clients such as Coca-Cola, Microsoft, the Gap and Procter and Gamble.
Scentfinity is a company that specializes in scent marketing for a variety of businesses. They use fragrance to create a memorable experience for clients and offer a range of scent solutions and marketing systems.
Grapeshot is a global privately-owned technology company that deploys machine learning to unlock the value from data. Grapeshot`s Live Context Marketing Engine provides marketers with real-time, actionable insights to instantly identify and engage target consumers in the moment by dynamically discovering and categorizing new audiences, trends and patterns across billions of digital sources in more than 30 languages.
BzzAgent, dunnhumby’s advocacy marketing arm, helps the world’s largest brands engage everyday influencers to drive sales. BzzAgent provides brands with a powerful engagement platform to inspire our everyday influencers, BzzAgents, to create authentic content and conversations in the places that matter most and at scale. Proven measurement practices provide detailed analysis of key retail metrics, incremental sales, and ROI. BzzAgent has been a pioneer of word of mouth marketing since 2001 and as the global leader in consumer advocacy we have spent years using the power of human interaction to help brands build trust in a managed, scalable, and measured way. Social marketing powered by data-driven insights: it`s a blend of social and science you just won`t find anywhere else — with results you won`t find anywhere else, either.