| Name | Title | Contact Details |
|---|---|---|
Chris Seminowicz |
Senior VP, Data & Analytics (DNA) | Profile |
PCH is a leading interactive media Company offering a broad range of products, digital entertainment and services to consumers. Our success is built on PCH’s unique, free-to-play, chance-to-win value proposition, individually personalized offers based on the trusted first party relationship we maintain with millions of consumers and the excitement of the Publishers Clearing House brand. Founded in 1953 by Harold and LuEsther Mertz, PCH has come to be known as the sweepstakes company whose famous Prize Patrol surprises screaming winners on their doorsteps with oversized checks in amounts anywhere from $1,000 to $10,000,000 while television cameras are rolling. The company has awarded over $250 Million in prizes and has evolved to greatly expand its offerings to include many ways to win online, through social media, and via mobile. With over 1 billion monthly page views and over 5 million new members registered annually, PCH Digital (link) delivers a unique opportunity for advertisers who want to reach an engaged and diverse online audience. Over 40% of PCH’s profits go to trusts for the benefit of charities that support the arts, international human rights, the environment, services for the blind and other worthy causes.
tvScientific is the most sophisticated performance advertising platform built for connected TV. The tvScientific platform makes TV advertising accessible and measurable for brands and apps of all sizes. tvScientific offers a self-managed solution custom built for performance marketers, that simplifies and automates TV buying and optimization, leveraging massive data to prove the actual value of TV advertising. The platform reaches 95% of AVOD inventory using proprietary, deterministic ID technology to measure ad exposure to outcome in an approachable, radically transparent and scalable way. An Idealab company, tvScientific was co-founded by senior executives with deep roots in programmatic advertising, digital media, and ad verification. The company is headquartered in Pasadena, California.
Our company, approach and people are centered on helping clients become—and remain—relevant in an increasingly noisy and turbulent environment. Relevance moves people from passive to involved and compels us to act. Conventional communication agencies work to change minds – what people think. At Brodeur Partners, we change behaviors – what people do. We deliver transformative ideas that move people from disengaged to engaged, from waiting to involved, from curious to committed, from sitting on the sidelines to joining in, from not spending money to buying, from apathy to outright passion.
OLIVER provides clients with dedicated agencies. We do this because we believe the traditional agency model is not fit for the speed of modern marketing. Businesses want, and rightly demand, the same quality of strategic and creative thinking the traditional agency provides, but at a speed that befits how they now work.
We Are Social. We are a global agency. We deliver world-class creative ideas with forward-thinking brands. We connect people and brands in meaningful ways by creating ideas people like and share. We call this social thinking.