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rVue Holdings, Inc., through its wholly-owned subsidiary rVueTM, Inc., is an advertising technology company which includes the only demand-side platform for planning, buying and managing Digital Out-of-Home and Place-Based Media in its suite of technology. The Company’s vision and expertise in building rVue provides unrivalled capability for delivering the right advertising message to the right audience with pinpoint accuracy and creates substantial opportunities for the Digital Out-of-Home and advertising industries. rVue’s Demand-Side Platform takes a unique approach to addressable advertising delivery and measurement and its extensive portfolio of intellectual property supports reporting and analytics. The Company’s innovations in content delivery solutions and intellectual property development in targeted demographic media is the foundation for a wide array of advanced advertising capabilities. Digital technology has revolutionized media and rVue is making targeted addressable advertising more efficient, more effective and more available.
Brands use Mavrck to harness the power of word-of-mouth marketing at scale. Our patented influencer marketing platform powers brands to discover and activate thousands of their most influential customers to distribute content and drive conversions across social networks.
The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86 percent of online advertising in the United States. The IAB empowers the media and marketing industries to thrive in the digital economy. The organization educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C.
Madwell is a Brooklyn-based creative agency that specializes in strategy, design, development, branding, and comprehensive ideation. Analytics, data, and technology are as much a part of our DNA as a collective, uncontrollable urge to make things beautiful.
Predxion Media is a next generation managed-service programmatic partner, focused solely on delivering media programmatically across leading technology platforms. As a trusted partner, Predxion helps local, regional and national advertisers navigate and execute programmatic campaigns in an open and uncompromised environment. With transparent, customized solutions that meet the needs of each individual client, Predxion collaborates with partners to identify unique KPIs across display, video, mobile and social landscapes. As a managed-service programmatic partner, Predxion is able to truly align with agencies and advertisers to increase the efficiency of a media budget and efficacy of a media plan. Our goal is to forge long term partnerships through transparency and results.