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Archway is a leading provider of marketing logistics, fulfillment services and supply chain management. Archway’s solutions include fulfillment, vendor management, digital print, print management, transportation management, consumer promotions, business intelligence and decision support. Each solution is designed to reduce the cost of marketing logistics, improve marketing execution and enhance the brand experience at every touch point of their clients’ marketing initiatives. Archway has approximately 1,800 employees and operates 4 million square feet of distribution space in 12 major metropolitan areas in North America.
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
Yodle is a leader in local online marketing and has been ranked on Forbes’ list of America`s Most Promising Companies for the last four years. Yodle helps local businesses find and keep their customers in the simplest, most profitable ways imaginable. Yodle was founded in 2005 and has 50,000+ customers across 250+ industries. Yodle helps local businesses build a strong online presence. Its combination of automated technology and the support of a full service marketing team makes Yodle easy to use and saves considerable time for local business owners.
Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers.
Impact Radius is transforming how advertisers manage media and performance marketing partnerships. On a single platform our clients can track all media channels, automate tag management, onboard and pay direct partners, while viewing and optimizing all conversion paths. The company was founded in 2008 by a team of Internet marketing and technology experts who previously founded Commission Junction, Savings.com and LeadPoint. We`re headquartered in Santa Barbara, California with offices in New York, London and Cape Town.