What Happened?
Rocky Hill, CT-based Clarus Commerce Appointed Derek Sasaki as Chief Technology Officer
About the Company
Clarus Commerce is leading a loyalty revolution. Consumer shopping habits have changed and they are less loyal than ever before. Why hasn`t loyalty changed with them? The free points programs of the past are proving less and less effective today, but premium loyalty is different. Consumers pay a membership fee to join your program, and receive tangible, 24/7/365 benefits in return. They`ll shop with you more often, and spend more when they do. You get additional revenue from membership fees, and unparalleled intelligence on your best customers` habits, likes and dislikes. The premium loyalty model is simple to explain but difficult to implement. That`s where our 16 years of experience come in. We combine decades of human experience, repeatable best practices, a modern technology platform, mature infrastructure and a no-risk business model to craft custom brand experiences that create tangible client results. When creativity, strategy and data meet, great things happen. Our goal is to provide our team with a collaborative, stimulating environment to foster that meeting. We deliver results for our clients – and we have some fun doing it. That`s why we`ve been named a Top CT Workplace for 5 years in a row.
About the Person
Derek Sasaki is Chief Technology Officer at Clarus Commerce. Previously, Derek held various senior IT leadership roles in the industry.
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