What Happened?
New York, NY-based PebblePost Appointed David Peterson as Chief Technology Officer
About the Company
PebblePost invented Programmatic Direct Mail® to transform real-time online activity into personalized, dynamically rendered direct mail that`s delivered into postal hubs within 12-24 hours, every day. The company`s patent pending digital platform integrates segmentation, campaign management, production, analytics and optimization. PebblePost combines the power of intent data with the effectiveness of in-home to achieve far higher conversion rates and ROAS. PebblePost® is a venture-backed company based in NYC.
About the Person
David Peterson is VP - IT Business Management and Information Security at Planet Home Lending. Previously, David held various senior IT leadership roles in the industry.
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