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Aki Technologies revolutionizes how marketers engage mobile consumers. Through Katana, an industry-leading, AI-powered moment marketing science platform, Aki offers unparalleled audience intelligence, interpreting every mobile data signal—including Aki`s proprietary audience data—to predict when and how a consumer is most likely to respond to a marketing message. Leading brands, including Amazon, Johnson & Johnson, Target, Toyota and Taco Bell, use Aki Katana`s insights, mobile ad targeting and optimization to dramatically improve impact on awareness, engagement and in-store traffic.
Founded as a media company by Houston Harte in 1923, Harte Hanks has always been right there in the hands of the consumer, observing and learning why people do the things they do. With an average employee tenure of 10 years and an average client tenure of 12 years, we`ve always had our partners` backs, helping them navigate the consumer marketing landscape. Today`s consumer operates in real-time behavior, discovering, buying and advocating with the flow of the feed. The lines between home, work and away are gone—we work at home, shop at work and connect everywhere we go. Businesses must be ready and able to respond to this force of instant behavior. At Harte Hanks we`re building a modern behavioral marketing company, marrying our data-driven understanding of human behavior with a seamless connection to the consumer. Through digital, direct, sampling, fulfillment and customer care, we manage a full consumer experience that shortens the distance between behavior and action.
CashStar is the preferred digital gifting and incentives partner for retailers nationwide. These retail brands leverage CashStar to easily and securely integrate digital gifting strategies to increase sales and customer loyalty. CashStar offers consumers an unmatched personalized eGift experience via email, mobile and social channels. It is the only company to successfully combine an on-demand B2C and B2B digital gifting and incentives platform with innovative multichannel marketing strategies. More than 250 brands are successfully partnering with CashStar to drive incremental sales, increase retention and boost profitability including Best Buy, Chili`s Grill and Bar, CVS/pharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Friday`s, The Home Depot, and Williams-Sonoma. Based in Portland, Maine, CashStar is a privately held venture capital funded business. Its senior management team brings deep technology, retail and payments experience from market leading companies such as American Express, Blackhawk Network, Wright Express, IBM and LL Bean.
CloudTags creates omnichannel customers. We engage shoppers digitally in-store to increase identification prior to checkout. Showing the right content in the right context in the store, our experiences allow shoppers to build digital collections of products they’re considering. In doing this, they create rich intent data. After leaving the store, our advanced predictive models use this data to increase customer engagement and sales. Based on our clients’ objectives, we can drive purchases online or drive customers back to the store.
Eyeota is an audience technology platform that enables the intelligent use of data. We work with marketers, data owners and research companies to provide distinct, comprehensive and qualified audience data. Our technology platform transforms audience data so that organizations can make smarter business decisions, understand customers and enrich marketing strategies.