CTOs on the Move

CashStar

CashStar is the preferred digital gifting and incentives partner for retailers nationwide. These retail brands leverage CashStar to easily and securely integrate digital gifting strategies to increase sales and customer loyalty. CashStar offers consumers an unmatched personalized eGift experience via email, mobile and social channels. It is the only company to successfully combine an on-demand B2C and B2B digital gifting and incentives platform with innovative multichannel marketing strategies. More than 250 brands are successfully partnering with CashStar to drive incremental sales, increase retention and boost profitability including Best Buy, Chili`s Grill and Bar, CVS/pharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Friday`s, The Home Depot, and Williams-Sonoma. Based in Portland, Maine, CashStar is a privately held venture capital funded business. Its senior management team brings deep technology, retail and payments experience from market leading companies such as American Express, Blackhawk Network, Wright Express, IBM and LL Bean.

ProdataKey

ProdataKey is defining the future of access control. Easy-to-scale systems provide maximum security, real-time updates, & more, all managed anytime, anywhere, on any device. Manage users, lock & unlock doors, change system preferences, and more all from a single app for real-time, 24/7 access control. New features and security enhancements are available immediately with automatic updates. Real-time customized reporting means you can track access events as they happen wherever you are.

Guthy-Renker

Guthy | Renker is one of the largest and most respected direct marketing companies in the world, with distribution in 68 countries and sales of more than $1.5 billion per year.. Since 1988, G|R has discovered and developed dozens of well-loved, high quality consumer products in the beauty, skincare, entertainment and wellness categories. Known for moving, award-winning productions and marketing campaigns featuring some of today’s biggest stars, Guthy|Renker has been credited with transforming the broadcast direct marketing industry.    Originally launched as a television direct marketer by Co-Chairmen Bill Guthy and Greg Renker, the independently-owned, vertically-integrated company has since broadened its focus into every area of electronic retailing, making quality products available to U.S. and international consumers through broadcast television, cable and satellite, as well as internet, telemarketing, direct mail, and retail channels. Bill and Greg have set industry standards for trust, integrity and best practices and have been invited to testify before US regulators to help shape industry governing policies.    G|R has a superior track record of customer satisfaction for more than 20 years. Its direct to consumer model allows consumers to purchase products at a guaranteed low monthly price with generous extended return policies.

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ZenithOptimedia

ZenithOptimedia is a leading global media services network with 250 offices in 74 countries. As the first agency to apply a rigorous and objective approach to improving the effectiveness of marketing spend, ZenithOptimedia delivers to clients the best possible return on their communications investment. This philosophy is supported by a unique approach to strategy development and implementation across the full spectrum of paid, owned and earned contact points – the Live ROI planning process. The ZenithOptimedia Group of companies equips our clients with a full range of integrated skills across communications planning, value optimisation, performance media and content creation. Our key clients include Armani Group, ASUS, Aviva, BBC Worldwide, British Airways, Electrolux, General Mills, Lactalis, LVMH, News Corporation, L’Oréal, Oracle, Puma, Qantas, Reckitt Benckiser, Richemont Group, Royal Bank of Scotland, Sanofi, Telefónica O2, Toyota/Lexus, Verizon and Whirlpool. We are part of Publicis Groupe, the third largest communications group in the world.