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The #1 Platform for Businesses to Grow, Engage and Retain their Customer Base
Founded in 1917, the American Association of Advertising Agencies (4A`s) is the national trade association representing the advertising agency business in the United States. Its membership produces approximately 80 percent of the total advertising volume placed by agencies nationwide. Although virtually all of the large, multinational agencies are members of the 4A`s, more than 60 percent of our membership bills less than $10 million per year.
Altitude Marketing, a full-service, integrated marketing firm, serves the unique needs of business-to-business companies from early-stage to established. We specialize in complex, highly technical industries, such as life sciences, software services, document management and emerging technologies. Altitude helps you discover, articulate and communicate the essence of your brand. Our collaborative approach and proven processes provide the ideal foundation to make the most of each client`s industry knowledge. Our model is flexible to match the incredibly diverse needs of today`s technology companies. We can serve as your entire integrated marketing department, reporting in at the C-level and driving all aspects of lead generation and market presence, or we can complement the expertise of your own small, in-house marketing team. We start with the big picture to ensure that your promotional efforts are closely integrated, because we believe if your marketing efforts aren`t working together, they`re working against you. Altitude is headquartered in Pennsylvania`s Lehigh Valley and within driving distance of Philadelphia, Princeton, New York, Boston and Washington, D.C.
As a leading provider of data-driven direct marketing solutions, IWCO Direct`s powerful combination of Strategy, Creative, and Execution services is driving response across all marketing channels to create new and more loyal customers. As part of our Power your Marketing™ approach, IWCO Direct develops strategy that targets your audience with sophisticated data modeling. Our creative team uses that information to craft pitch-perfect messaging and creative design that is sure to drive response. Then we manage and produce your campaign with our industry-leading direct mail and digital platforms. Finally, we measure performance with comprehensive analytics to improve future campaigns. In addition, we offer one of the direct marketing industry`s most sophisticated postal logistics strategies for direct mail. We work closely with industry partners like the U.S. Postal Service and our Congressional representatives to give a voice to the mailing industry and highlight its importance to the national economy. Through Mail-Gard®, we offer business continuity and disaster recovery services to protect against business interruptions, as well as print and mail outsourcing and overflow services. Looking to join our team? Our culture is innovative, our people are involved, our industry is fast-paced, and our work is rewarding. Safety, quality, sustainability, and creating an enriching work environment are our top priorities. We offer a competitive compensation and benefits package and on-site wellness programs—not to mention the opportunity to work with some of the most talented people around. Stay current on all aspects of data-driven marketing by visiting our blog at www.iwco.com/blog. IWCO Direct is a wholly owned subsidiary of Steel Connect, Inc., a publicly traded diversified holding company (Nasdaq Global Select Market symbol “STCN”); Steel Connect, Inc. has two wholly owned subsidiaries, IWCO Direct and ModusLink Corporation.
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