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Barefoot is a brand experience agency on a mission to end meaningless moments between consumers and brands. The human experience is made up of moments - small interactions that, when strung together, form our associations, our relationships and our truth. The brand experience is no different. There is potential in every moment. Remembered if it`s meaningful. Forgotten if it`s not measured. Irrelevant if it`s missed altogether. We live and work for these moments. For knowing which matter and which don`t. For showing up at moments when expected. For creating moments never before experienced. This is what we celebrate, what we champion and what we practice. We do this through integrated capabilities across experience design, marketing technology, marketing sciences and media.
As one of the largest engagement marketing and promotions companies in the nation, YA serves Fortune 500 brands and their agency partners. YA engages tens of millions of consumers by managing over 3,500 programs a year and hosting over 700 simultaneous digital experiences. YA DRIVES CUSTOMER ACTION We create, build, design, fulfill and manage interactive rewards, sweepstakes, contests, games and loyalty programs for some of the world`s largest brands. From strategy and creative to technology and execution, fulfillment and compliance, we engage customers to take action, buy more and spread the word. END TO END SERVICES Behind the scenes of every promotion, our team ensures all of the pieces come to life, flawlessly Whether we work directly with you or collaborate with your agency, our services are based on your business and marketing needs. We can partner with you in all phases of your program development, starting with the strategy and ideation or step in to manage critical components of the execution. RETURN ON MARKETING INVESTMENT All of our promotional solutions and services are designed to provide you with a trusted, one-stop approach to ensure our programs engage your customers and delivers a return on your marketing investment. YA develops innovative programs that drive sales and loyalty throughout the entire lifecycle of the customer, whether you want to stimulate acquisition, growth or retention. YA has the experience to build trust for brands in every major product category, and the originality to continuously captivate your customers ever-changing interests and needs.
The ZenIQ platform simplifies the ability of B2B marketers to activate advanced data capabilities, without the need for advanced data skills, IT department integration or magic wands. Today, our clients are able to connect account-centric marketing activities and response from across the enterprise. This accurate picture enables a complete view into target account contact coverage, reach and engagement, and the ability to host and manage a system of record for target account lists. From this point of insight, marketers can now control consistent messaging across delivery platforms, channels and teams. Today, B2B marketers have a platform capable of delivering high value account-centric experience designed to maximize target account pipeline: Volume, Velocity and Value.
Digital Prospecting and Social Selling Technology for sales teams that integrate with existing sales tools and marketing content to improve revenue and results.
GSTV is a data-driven, national video network delivering targeted audiences at scale across tens of thousands of fuel retailers. Every day, millions of Americans get in their vehicles and go. Fueling up drives commutes, commerce and connection...